Business Administration, Management and Operations at University of Wisconsin-Green Bay
Bachelor's Degree
Analysis
UW-Green Bay's business program produces graduates who earn solidly above the national median—starting at nearly $49,000 and climbing to $53,400 by year four—but that performance looks weaker when compared to other Wisconsin options. Within the state, this program ranks only in the 40th percentile, meaning six out of ten Wisconsin business programs deliver higher earnings. When graduates from UW-Madison start at $68,000 and even UW-Oshkosh reaches $58,000, the $48,700 starting point here represents a meaningful gap that persists throughout early careers.
The debt picture offers more comfort: at $22,264, graduates carry about $4,700 less than the state median and nearly $3,750 less than the national average. That manageable debt load creates a 0.46 debt-to-earnings ratio, meaning graduates could theoretically pay off their loans with less than six months of gross income. The steady 10% earnings growth also suggests reasonable career progression, even if it doesn't close the gap with top state programs.
For families prioritizing affordability over maximum earnings potential, this combination works—graduates leave with modest debt and above-national-average incomes. But Wisconsin families should recognize they're accepting a $5,000-9,000 starting salary discount compared to peer state schools. If your student gained admission to Madison or Oshkosh, those programs justify their higher profile. If UW-Green Bay represents the most accessible four-year option with strong debt management, it delivers reasonable value despite its middle-of-the-pack Wisconsin standing.
Where University of Wisconsin-Green Bay Stands
Earnings vs. debt across all business administration, management and operations bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How University of Wisconsin-Green Bay graduates compare to all programs nationally
University of Wisconsin-Green Bay graduates earn $49k, placing them in the 61th percentile of all business administration, management and operations bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Wisconsin
Business Administration, Management and Operations bachelors's programs at peer institutions in Wisconsin (37 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| University of Wisconsin-Green Bay | $48,709 | $53,401 | $22,264 | 0.46 |
| University of Wisconsin-Madison | $67,699 | $81,952 | $20,500 | 0.30 |
| Marquette University | $63,285 | $73,164 | $26,633 | 0.42 |
| Milwaukee School of Engineering | $60,187 | — | — | — |
| Rasmussen University-Wisconsin | $59,693 | $56,566 | $37,315 | 0.63 |
| University of Wisconsin-Oshkosh | $57,809 | $63,085 | $25,000 | 0.43 |
| National Median | $45,703 | — | $26,000 | 0.57 |
Other Business Administration, Management and Operations Programs in Wisconsin
Compare tuition, earnings, and debt across Wisconsin schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| University of Wisconsin-Madison Madison | $11,205 | $67,699 | $20,500 |
| Marquette University Milwaukee | $48,700 | $63,285 | $26,633 |
| Milwaukee School of Engineering Milwaukee | $48,421 | $60,187 | — |
| Rasmussen University-Wisconsin Green Bay | $11,982 | $59,693 | $37,315 |
| University of Wisconsin-Oshkosh Oshkosh | $8,212 | $57,809 | $25,000 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-Green Bay, approximately 23% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 256 graduates with reported earnings and 252 graduates with debt data. Small samples may not be representative.