Median Earnings (1yr)
$48,570
60th percentile (40th in WI)
Median Debt
$24,000
8% below national median
Debt-to-Earnings
0.49
Manageable
Sample Size
196
Adequate data

Analysis

University of Wisconsin-River Falls produces business grads who earn above the national average but trail most other Wisconsin business programs. Starting at $48,570 and reaching nearly $60,000 within four years shows solid progression, but that four-year mark still falls $7,000 short of what the typical Wisconsin business grad earns right out of the gate. Among the state's 37 business programs, this lands in the 40th percentile—meaning six in ten Wisconsin programs deliver better earnings outcomes.

The financial fundamentals look reasonable: $24,000 in debt is below both state and national medians, and the debt-to-earnings ratio of 0.49 means graduates owe less than half their starting salary. That's manageable territory, especially with steady 23% earnings growth through year four. The challenge is purely competitive—Wisconsin has strong business programs at UW-Madison ($68K), Marquette ($63K), and even UW-Oshkosh ($58K), all delivering significantly higher returns.

If your child is admitted to one of Wisconsin's higher-performing business schools, those are likely worth the extra effort. But River Falls offers a legitimate safety valve: affordable debt, respectable earnings that beat the national average, and an 82% admission rate that makes it accessible. It's not the state's best business investment, but it's a financially sound option that won't leave graduates struggling to service their loans.

Where University of Wisconsin-River Falls Stands

Earnings vs. debt across all business administration, management and operations bachelors's programs nationally

University of Wisconsin-River FallsOther business administration, management and operations programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How University of Wisconsin-River Falls graduates compare to all programs nationally

University of Wisconsin-River Falls graduates earn $49k, placing them in the 60th percentile of all business administration, management and operations bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in Wisconsin

Business Administration, Management and Operations bachelors's programs at peer institutions in Wisconsin (37 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of Wisconsin-River Falls$48,570$59,644$24,0000.49
University of Wisconsin-Madison$67,699$81,952$20,5000.30
Marquette University$63,285$73,164$26,6330.42
Milwaukee School of Engineering$60,187———
Rasmussen University-Wisconsin$59,693$56,566$37,3150.63
University of Wisconsin-Oshkosh$57,809$63,085$25,0000.43
National Median$45,703—$26,0000.57

Other Business Administration, Management and Operations Programs in Wisconsin

Compare tuition, earnings, and debt across Wisconsin schools

SchoolIn-State TuitionEarnings (1yr)Debt
University of Wisconsin-Madison
Madison
$11,205$67,699$20,500
Marquette University
Milwaukee
$48,700$63,285$26,633
Milwaukee School of Engineering
Milwaukee
$48,421$60,187—
Rasmussen University-Wisconsin
Green Bay
$11,982$59,693$37,315
University of Wisconsin-Oshkosh
Oshkosh
$8,212$57,809$25,000

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-River Falls, approximately 20% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 196 graduates with reported earnings and 195 graduates with debt data. Small samples may not be representative.