Median Earnings (1yr)
$36,970
90th percentile (60th in WI)
Median Debt
$23,000
10% below national median
Debt-to-Earnings
0.62
Manageable
Sample Size
63
Adequate data

Analysis

UW-River Falls graduates with psychology degrees earn substantially more than most psychology majors nationwide—landing in the 90th percentile with nearly $37,000 in their first year. That's about $5,500 above the national median for psychology programs. Within Wisconsin, however, the picture is less exceptional. At the 60th percentile statewide, River Falls sits comfortably above the state median of $35,139 but trails several smaller private institutions that place graduates into the low $40,000s. The $23,000 in typical debt is below both state and national averages, creating a manageable debt-to-earnings ratio of 0.62.

The earnings trajectory shows steady, if unspectacular, growth—reaching about $40,700 by year four. For Wisconsin families considering in-state tuition options, River Falls represents a solid middle-ground choice: better outcomes than half the psychology programs in the state, with lower debt than most alternatives. The combination of strong national standing and reasonable debt makes this a defensible investment, though families should understand they're not getting the premium earning power that some Wisconsin competitors deliver.

If your student is committed to psychology and values affordability over maximizing starting salary, River Falls delivers above-average outcomes without the debt burden that often accompanies psychology degrees. The moderate sample size suggests these numbers are reasonably reliable.

Where University of Wisconsin-River Falls Stands

Earnings vs. debt across all psychology bachelors's programs nationally

University of Wisconsin-River FallsOther psychology programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How University of Wisconsin-River Falls graduates compare to all programs nationally

University of Wisconsin-River Falls graduates earn $37k, placing them in the 90th percentile of all psychology bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in Wisconsin

Psychology bachelors's programs at peer institutions in Wisconsin (30 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of Wisconsin-River Falls$36,970$40,714$23,0000.62
Marian University$45,416—$28,4680.63
Lakeland University$42,355$42,673$38,8660.92
Wisconsin Lutheran College$39,874$46,913$27,0000.68
Ottawa University-Milwaukee$39,596—$27,5620.70
University of Wisconsin-Whitewater$38,376$45,048$26,0000.68
National Median$31,482—$25,5000.81

Other Psychology Programs in Wisconsin

Compare tuition, earnings, and debt across Wisconsin schools

SchoolIn-State TuitionEarnings (1yr)Debt
Marian University
Fond Du Lac
$33,000$45,416$28,468
Lakeland University
Plymouth
$32,286$42,355$38,866
Wisconsin Lutheran College
Milwaukee
$35,080$39,874$27,000
Ottawa University-Milwaukee
Brookfield
—$39,596$27,562
University of Wisconsin-Whitewater
Whitewater
$8,250$38,376$26,000

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-River Falls, approximately 20% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 63 graduates with reported earnings and 94 graduates with debt data. Small samples may not be representative.