Median Earnings (1yr)
$45,999
51st percentile
40th percentile in Wisconsin
Median Debt
$24,158
7% below national median

Analysis

UW-Superior's business program graduates face a steep uphill battle against other Wisconsin options. While the $24,000 debt load is reasonable and the debt-to-earnings ratio looks manageable at 0.53, graduates earn about $46,000β€”roughly $6,500 less than the typical Wisconsin business graduate. That gap matters: across 37 business programs in the state, this one ranks in just the 40th percentile, meaning six out of ten Wisconsin business programs deliver higher earnings. The flat earnings trajectory from year one to year four suggests limited room for rapid advancement.

The comparison to Wisconsin's flagship programs is particularly stark. UW-Madison business grads earn $67,700, nearly 50% more, while even regional competitors like UW-Oshkosh ($57,800) significantly outpace Superior's outcomes. You're paying similar debt levels but receiving substantially different returns depending on which Wisconsin campus your child attends.

For families committed to staying in northern Wisconsin or prioritizing UW-Superior's small-school environment, this program delivers modest earnings with manageable debt. But if strong career outcomes drive the decision, exploring other UW System campuses or Wisconsin business programs would likely prove more rewarding. The 94% admission rate suggests Superior isn't a fallback option for lack of alternativesβ€”make sure the choice reflects genuine fit rather than convenience.

Where University of Wisconsin-Superior Stands

Earnings vs. debt across all business administration, management and operations bachelors's programs nationally

Earnings Distribution

How University of Wisconsin-Superior graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
University of Wisconsin-Superior$45,999$46,203+0%
University of Wisconsin-Madison$67,699$81,952+21%
Marquette University$63,285$73,164+16%
University of Wisconsin-Milwaukee$56,774$66,918+18%
Carthage College$53,555$65,523+22%

Compare to Similar Programs in Wisconsin

Business Administration, Management and Operations bachelors's programs at peer institutions in Wisconsin (37 total in state)

Scroll to see more β†’

SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of Wisconsin-SuperiorSuperior$8,487$45,999$46,203$24,1580.53
University of Wisconsin-MadisonMadison$11,205$67,699$81,952$20,5000.30
Marquette UniversityMilwaukee$48,700$63,285$73,164$26,6330.42
Milwaukee School of EngineeringMilwaukee$48,421$60,187β€”β€”β€”
Rasmussen University-WisconsinGreen Bay$11,982$59,693$56,566$37,3150.63
University of Wisconsin-OshkoshOshkosh$8,212$57,809$63,085$25,0000.43
National Medianβ€”$45,703β€”$26,0000.57

Career Paths

Occupations commonly associated with business administration, management and operations graduates

Computer and Information Systems Managers

Plan, direct, or coordinate activities in such fields as electronic data processing, information systems, systems analysis, and computer programming.

$171,200/yrJobs growth:Bachelor's degree

Architectural and Engineering Managers

Plan, direct, or coordinate activities in such fields as architecture and engineering or research and development in these fields.

$167,740/yrJobs growth:Bachelor's degree

Biofuels/Biodiesel Technology and Product Development Managers

Define, plan, or execute biofuels/biodiesel research programs that evaluate alternative feedstock and process technologies with near-term commercial potential.

$167,740/yrJobs growth:Bachelor's degree

Financial Managers

Plan, direct, or coordinate accounting, investing, banking, insurance, securities, and other financial activities of a branch, office, or department of an establishment.

$161,700/yrJobs growth:Bachelor's degree

Treasurers and Controllers

Direct financial activities, such as planning, procurement, and investments for all or part of an organization.

$161,700/yrJobs growth:Bachelor's degree

Investment Fund Managers

Plan, direct, or coordinate investment strategy or operations for a large pool of liquid assets supplied by institutional investors or individual investors.

$161,700/yrJobs growth:Bachelor's degree

Natural Sciences Managers

Plan, direct, or coordinate activities in such fields as life sciences, physical sciences, mathematics, statistics, and research and development in these fields.

$161,180/yrJobs growth:Bachelor's degree

Clinical Research Coordinators

Plan, direct, or coordinate clinical research projects. Direct the activities of workers engaged in clinical research projects to ensure compliance with protocols and overall clinical objectives. May evaluate and analyze clinical data.

$161,180/yrJobs growth:Bachelor's degree

Water Resource Specialists

Design or implement programs and strategies related to water resource issues such as supply, quality, and regulatory compliance issues.

$161,180/yrJobs growth:Bachelor's degree

Compensation and Benefits Managers

Plan, direct, or coordinate compensation and benefits activities of an organization.

$140,360/yrJobs growth:Bachelor's degree

Human Resources Managers

Plan, direct, or coordinate human resources activities and staff of an organization.

$140,030/yrJobs growth:Bachelor's degree

Sales Managers

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

$138,060/yrJobs growth:Bachelor's degree
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-Superior, approximately 30% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 81 graduates with reported earnings and 84 graduates with debt data. Small samples may not be representative.