Median Earnings (1yr)
$55,477
84th percentile (60th in WI)
Median Debt
$24,564
6% below national median
Debt-to-Earnings
0.44
Manageable
Sample Size
257
Adequate data

Analysis

UW-Whitewater's business program delivers solid outcomes that punch above the national average but land in the middle of Wisconsin's competitive landscape. Graduates earn $55,477 in their first year—nearly $10,000 more than the national median for business programs and ranking in the 84th percentile nationally. However, within Wisconsin, this places in the 60th percentile, trailing flagship Madison by over $12,000 and even newer competitor programs like Rasmussen. The debt load of $24,564 is notably lower than both state and national medians, creating a healthy 0.44 debt-to-earnings ratio that graduates can manage comfortably.

The trajectory here is steady rather than dramatic—earnings grow to $58,670 by year four, a modest 6% increase. This isn't the explosive growth some professional programs show, but it's consistent and predictable. For an accessible school with an 83% admission rate, these are strong outcomes that deliver clear value, particularly for Wisconsin families who want a solid business education without premium tuition or heavy debt.

The bottom line: This program offers dependable return on investment, especially compared to pricier private alternatives. You're getting above-average national results at below-average debt levels. It won't compete with Madison's alumni network or starting salaries, but for students seeking a practical path to middle-management careers without financial strain, UW-Whitewater represents smart value.

Where University of Wisconsin-Whitewater Stands

Earnings vs. debt across all business administration, management and operations bachelors's programs nationally

University of Wisconsin-WhitewaterOther business administration, management and operations programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How University of Wisconsin-Whitewater graduates compare to all programs nationally

University of Wisconsin-Whitewater graduates earn $55k, placing them in the 84th percentile of all business administration, management and operations bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in Wisconsin

Business Administration, Management and Operations bachelors's programs at peer institutions in Wisconsin (37 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of Wisconsin-Whitewater$55,477$58,670$24,5640.44
University of Wisconsin-Madison$67,699$81,952$20,5000.30
Marquette University$63,285$73,164$26,6330.42
Milwaukee School of Engineering$60,187———
Rasmussen University-Wisconsin$59,693$56,566$37,3150.63
University of Wisconsin-Oshkosh$57,809$63,085$25,0000.43
National Median$45,703—$26,0000.57

Other Business Administration, Management and Operations Programs in Wisconsin

Compare tuition, earnings, and debt across Wisconsin schools

SchoolIn-State TuitionEarnings (1yr)Debt
University of Wisconsin-Madison
Madison
$11,205$67,699$20,500
Marquette University
Milwaukee
$48,700$63,285$26,633
Milwaukee School of Engineering
Milwaukee
$48,421$60,187—
Rasmussen University-Wisconsin
Green Bay
$11,982$59,693$37,315
University of Wisconsin-Oshkosh
Oshkosh
$8,212$57,809$25,000

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-Whitewater, approximately 25% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 257 graduates with reported earnings and 253 graduates with debt data. Small samples may not be representative.