Median Earnings (1yr)
$42,421
75th percentile
60th percentile in Missouri
Est. Median Debt
$23,250
Est. from MO median (3 programs)

Analysis

Webster's communications graduates earn $42,421 in their first year—above both the state median ($37,993) and the national average ($39,794) for this field. While the debt figure is estimated from similar Missouri programs at around $23,250, that translates to a manageable debt-to-earnings ratio of 0.55, meaning graduates would owe roughly half their first-year salary. This positions Webster competitively against state peers like Missouri State ($40,178) and Southeast Missouri State ($40,127), though the earnings edge is modest.

The slower growth trajectory deserves consideration: earnings rise just 8% to $45,908 by year four, suggesting this field doesn't offer dramatic salary acceleration early in careers. However, the initial salary advantage over comparable Missouri programs—and Webster's strong showing against national benchmarks—indicates the program delivers solid preparation for entry-level communications work. The estimated debt load, if accurate, wouldn't be crushing for these starting salaries.

For families weighing this investment, the numbers suggest reasonable value if your student is committed to PR or advertising work. The combination of above-average starting pay and moderate estimated debt creates a workable financial foundation, though don't expect rapid income growth in those crucial early career years.

Where Webster University Stands

Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally

Earnings Distribution

How Webster University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Webster University$42,421$45,908+8%
Southeast Missouri State University$40,127$51,191+28%
Missouri State University-Springfield$40,178$46,066+15%
University of Central Missouri$39,401$43,229+10%
Lindenwood University$32,000$38,249+20%

Compare to Similar Programs in Missouri

Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Missouri (23 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median Debt*Debt/Earnings
Webster UniversitySaint Louis$30,730$42,421$45,908$23,250*—
Missouri State University-SpringfieldSpringfield$9,024$40,178$46,066$23,329*0.58
Southeast Missouri State UniversityCape Girardeau$9,496$40,127$51,191$25,000*0.62
University of Central MissouriWarrensburg$9,739$39,401$43,229$26,000*0.66
Evangel UniversitySpringfield$27,192$36,585——*—
Drury University-College of Continuing Professional StudiesSpringfield$8,044$33,862—$23,250*0.69
National Median—$39,794—$24,625*0.62
* Estimated from similar programs

Career Paths

Occupations commonly associated with public relations, advertising, and applied communication graduates

Advertising and Promotions Managers

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

$159,660/yrJobs growth:Bachelor's degree

Human Resources Managers

Plan, direct, or coordinate human resources activities and staff of an organization.

$140,030/yrJobs growth:Bachelor's degree

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Training and Development Managers

Plan, direct, or coordinate the training and development activities and staff of an organization.

$127,090/yrJobs growth:Bachelor's degree

Technical Writers

Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.

$91,670/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

Training and Development Specialists

Design or conduct work-related training and development programs to improve individual skills or organizational performance. May analyze organizational training needs or evaluate training effectiveness.

$65,850/yrJobs growth:Bachelor's degree

Health Education Specialists

Provide and manage health education programs that help individuals, families, and their communities maximize and maintain healthy lifestyles. Use data to identify community needs prior to planning, implementing, monitoring, and evaluating programs designed to encourage healthy lifestyles, policies, and environments. May link health systems, health providers, insurers, and patients to address individual and population health needs. May serve as resource to assist individuals, other health professionals, or the community, and may administer fiscal resources for health education programs.

$63,000/yrJobs growth:Bachelor's degree
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Webster University, approximately 28% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 17 graduates with reported earnings and 15 graduates with debt data. Small samples may not be representative.