Public Relations, Advertising, and Applied Communication at Wheeling University
Bachelor's Degree
wheeling.eduAnalysis
This program comes with considerable uncertainty—both earnings and debt figures are estimates drawn from national benchmarks rather than outcomes tracked for Wheeling's own graduates. That matters because the underlying numbers aren't particularly strong. Based on comparable communications programs nationwide, first-year earnings around $39,800 would barely edge above what many jobs require without a four-year degree, while debt approaching $26,000 creates a payment obligation of roughly $290 monthly for a decade.
The 0.65 debt-to-earnings ratio sits in manageable territory technically, but there's little margin for error. Communications jobs in West Virginia—a state with limited media markets and corporate headquarters—often pay below national averages, which means even these modest estimates could prove optimistic. With only four programs statewide and none reporting actual data publicly, it's difficult to gauge whether Wheeling's network and placement support justify the investment versus starting with entry-level work and building from there.
For families considering this path, the lack of program-specific data should prompt direct questions to Wheeling: What percentage of recent graduates are employed in their field? What's the actual salary range for alumni? Where do graduates end up working? Without verifiable outcomes from this particular program, you're essentially betting that Wheeling's results match the national median—a leap of faith that requires more supporting evidence than estimates can provide.
Where Wheeling University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs Nationally
Public Relations, Advertising, and Applied Communication bachelors's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $29,475 | $39,794* | — | $25,832* | — | |
| $63,061 | $54,934* | $71,592 | $26,000* | 0.47 | |
| $64,460 | $51,828* | $65,215 | $19,750* | 0.38 | |
| $6,496 | $51,436* | $58,056 | $11,975* | 0.23 | |
| $49,414 | $51,114* | $60,628 | $27,000* | 0.53 | |
| $7,278 | $50,700* | $65,121 | $25,000* | 0.49 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Wheeling University, approximately 25% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 183 similar programs. Actual outcomes may vary.