Analysis
Similar associate-level marketing programs across the country suggest first-year earnings around $42,000, which translates to roughly $20 per hour—a wage that's livable in many Georgia markets but tight in metro areas. The estimated debt load of about $15,600 is notably below the national median of $19,000 for this credential, which matters when you're trying to pay off loans on an entry-level salary. With over 60% of Albany Tech students receiving Pell grants, most families here are watching every dollar.
The 0.37 debt-to-earnings ratio based on these peer program figures falls within a manageable range, meaning graduates would likely spend less than a third of their first year's income on debt payments. Marketing associate degrees typically lead to roles in sales support, social media coordination, or retail management—positions where advancement often depends more on performance and relationships than credentials. The question becomes whether this specific training accelerates entry into those roles enough to justify the cost versus simply starting work immediately.
For families in Albany's economy, the lower-than-average estimated debt makes this less risky than many two-year programs, but without school-specific outcomes data, you're essentially betting that Albany Tech's results mirror the national pattern. If your student is already working retail or service jobs and wants formal marketing credentials to move up, this could make sense—just recognize you're making that decision with incomplete information about this particular program's track record.
Where Albany Technical College Stands
Earnings vs. debt across all marketing associates's programs nationally
Compare to Similar Programs Nationally
Marketing associates's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $3,196 | $41,955* | — | $15,597* | — | |
| $4,448 | $48,724* | $46,865 | $14,943* | 0.31 | |
| $16,450 | $45,084* | — | $22,546* | 0.50 | |
| $4,058 | $44,748* | — | $19,652* | 0.44 | |
| $10,899 | $44,293* | $44,488 | $27,167* | 0.61 | |
| $15,117 | $44,293* | $44,488 | $27,167* | 0.61 | |
| National Median | — | $41,955* | — | $19,149* | 0.46 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Albany Technical College, approximately 62% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 18 similar programs. Actual outcomes may vary.