Market Research Analysts and Marketing Specialists

Research market conditions in local, regional, or national areas, or gather information to determine potential sales of a product or service, or create a marketing campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution.

$76,950
Median Annual Pay
Jobs growth:
+7% projected 2024–2034
Bachelor's degree
Typical Entry-Level Education

What They Do

Market research analysts study consumer preferences, business conditions, and other factors to assess potential sales of a product or service.

Programs That Prepare You

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