Based on U.S. Department of Education data (October 2025 release). Some figures are estimates based on similar programs — see details below.
Analysis
A debt-to-earnings ratio of 0.37 looks manageable on paper, but the numbers behind it—estimated $41,955 first-year earnings and $15,597 in debt based on national peer programs—tell only part of the story for this community college associate's degree. Arizona Western serves a population where 39% receive Pell grants, suggesting many students are financing their education carefully, and the estimated debt figure here actually runs below the national median of $19,149 for marketing associate's programs. That's a positive sign for affordability.
The challenge is that marketing associate's degrees nationwide produce relatively modest early returns, with the 75th percentile earnings barely reaching $44,293. Similar programs typically lead to entry-level retail, sales support, or customer service roles where advancement depends heavily on work experience and additional credentials. For students planning to transfer to a four-year program, this could serve as an affordable starting point. For those entering the workforce directly, the estimated earnings suggest a pathway to self-sufficiency rather than rapid financial growth.
Given the limitations of estimated data and the reality that marketing often requires proving yourself on the job, focus on whether your child can complete this degree with minimal borrowing and whether they have a clear plan—either to continue their education or to leverage Yuma's job market connections. The estimated figures suggest this won't be a financial windfall, but keeping debt well under $16,000 gives room for that plan to develop.
Where Arizona Western College Stands
Earnings vs. debt across all marketing associates's programs nationally
Compare to Similar Programs Nationally
Marketing associates's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $3,020 | $41,955* | — | $15,597* | — | |
| $4,448 | $48,724* | $46,865 | $14,943* | 0.31 | |
| $16,450 | $45,084* | — | $22,546* | 0.50 | |
| $4,058 | $44,748* | — | $19,652* | 0.44 | |
| $10,899 | $44,293* | $44,488 | $27,167* | 0.61 | |
| $15,117 | $44,293* | $44,488 | $27,167* | 0.61 | |
| National Median | — | $41,955* | — | $19,149* | 0.46 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Arizona Western College, approximately 39% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 18 similar programs. Actual outcomes may vary.