Analysis
The estimated $25,832 debt load for this communications program—based on what similar bachelor's programs at Coe typically produce—lands right at the national median, which tells a straightforward story about affordability. With first-year earnings of $40,167, the debt-to-income ratio of 0.64 suggests a manageable repayment scenario, though you're looking at monthly payments that will take a noticeable bite from an entry-level communications salary. What's more concerning is where these earnings sit within Iowa: the 40th percentile among state programs means graduates are earning less than most comparable communications programs in-state, despite competitive national performance at the 54th percentile.
The 42% earnings jump from year one to year four ($57,149) represents solid mid-career momentum, but Iowa offers stronger starting positions elsewhere—Drake leads at $44,492, and even University of Northern Iowa clocks in at $43,755. That $3,000-4,000 gap may not sound dramatic, but in communications fields where early networking and city access matter, starting lower can compound over time.
For parents weighing this investment, the key question is whether Coe's smaller environment justifies trailing behind Iowa's larger programs on earnings. The debt picture appears sustainable, but you're paying similar amounts for below-median state outcomes. If your student has specific reasons to choose Coe—particular faculty connections, campus fit, or career support—the numbers work. Otherwise, programs at Iowa State or Northern Iowa deliver comparable debt with demonstrably higher starting salaries.
Where Coe College Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Distribution
How Coe College graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Coe College | $40,167 | $57,149 | +42% |
| Drake University | $44,492 | $58,012 | +30% |
| Iowa State University | $42,530 | $53,543 | +26% |
| Loras College | $40,938 | $49,138 | +20% |
| University of Northern Iowa | $43,755 | $48,546 | +11% |
Compare to Similar Programs in Iowa
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Iowa (17 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $52,576 | $40,167 | $57,149 | $25,832* | — | |
| $49,944 | $44,492 | $58,012 | $23,250* | 0.52 | |
| $9,728 | $43,755 | $48,546 | $21,096* | 0.48 | |
| $10,497 | $42,530 | $53,543 | $24,750* | 0.58 | |
| $46,212 | $41,925 | — | —* | — | |
| $38,298 | $40,938 | $49,138 | $26,581* | 0.65 | |
| National Median | — | $39,794 | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Coe College, approximately 36% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.