Median Earnings (1yr)
$42,530
76th percentile
60th percentile in Iowa
Median Debt
$24,750
1% above national median

Analysis

Iowa State's communication program graduates start strong and keep climbing, with earnings jumping 26% to reach $53,543 by year fourβ€”well above typical trajectories in this field. That first-year salary of $42,530 already exceeds both the national median ($39,794) and Iowa's state median ($42,228), placing graduates in the 76th percentile nationally. The manageable debt load of $24,750 means graduates owe roughly half their first-year salary, a comfortable position that allows them to build financial stability early.

Within Iowa, this program sits squarely in the middle of the packβ€”it's no Drake University, where grads earn slightly more, but it delivers comparable outcomes to other state options at what's likely a lower price point for in-state students. The real standout here is the earnings growth: adding $11,000 in income over four years suggests graduates are successfully advancing into account manager, media strategist, or communications director roles rather than plateauing in entry-level positions.

For a public university program with an 89% admission rate, these numbers represent solid value. Your child would graduate with reasonable debt, start earning immediately above typical communications graduates nationwide, and have clear room for income growth as they gain experience. That's a straightforward path to financial independence in a competitive field.

Where Iowa State University Stands

Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally

Earnings Distribution

How Iowa State University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Iowa State University$42,530$53,543+26%
Drake University$44,492$58,012+30%
Coe College$40,167$57,149+42%
Loras College$40,938$49,138+20%
University of Northern Iowa$43,755$48,546+11%

Compare to Similar Programs in Iowa

Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Iowa (17 total in state)

Scroll to see more β†’

SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Iowa State UniversityAmes$10,497$42,530$53,543$24,7500.58
Drake UniversityDes Moines$49,944$44,492$58,012$23,2500.52
University of Northern IowaCedar Falls$9,728$43,755$48,546$21,0960.48
Simpson CollegeIndianola$46,212$41,925β€”β€”β€”
Loras CollegeDubuque$38,298$40,938$49,138$26,5810.65
Coe CollegeCedar Rapids$52,576$40,167$57,149β€”β€”
National Medianβ€”$39,794β€”$24,6250.62

Career Paths

Occupations commonly associated with public relations, advertising, and applied communication graduates

Advertising and Promotions Managers

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

$159,660/yrJobs growth:Bachelor's degree

Human Resources Managers

Plan, direct, or coordinate human resources activities and staff of an organization.

$140,030/yrJobs growth:Bachelor's degree

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Training and Development Managers

Plan, direct, or coordinate the training and development activities and staff of an organization.

$127,090/yrJobs growth:Bachelor's degree

Technical Writers

Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.

$91,670/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

Training and Development Specialists

Design or conduct work-related training and development programs to improve individual skills or organizational performance. May analyze organizational training needs or evaluate training effectiveness.

$65,850/yrJobs growth:Bachelor's degree

Health Education Specialists

Provide and manage health education programs that help individuals, families, and their communities maximize and maintain healthy lifestyles. Use data to identify community needs prior to planning, implementing, monitoring, and evaluating programs designed to encourage healthy lifestyles, policies, and environments. May link health systems, health providers, insurers, and patients to address individual and population health needs. May serve as resource to assist individuals, other health professionals, or the community, and may administer fiscal resources for health education programs.

$63,000/yrJobs growth:Bachelor's degree
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Iowa State University, approximately 18% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 157 graduates with reported earnings and 177 graduates with debt data. Small samples may not be representative.