Public Relations, Advertising, and Applied Communication at College of the Ozarks
Bachelor's Degree
cofo.eduAnalysis
College of the Ozarks operates a unique work-study model where students graduate with minimal debt, which makes the estimated $23,250 borrowing figure here puzzling and worth investigating directly with the school. Based on comparable PR and advertising programs across Missouri, first-year earnings around $38,000 appear typical for the field, though this lags behind what students earn at Webster ($42,421) and several public universities in the state. The four-year earnings figure of $36,416 suggests either limited salary growth or measurement timing issues—it's unusual for earnings to decline over time in this field.
The debt-to-earnings ratio of 0.61 looks manageable on paper, but context matters enormously here. If the school's distinctive no-tuition model actually keeps debt far lower than these estimates suggest, this program becomes considerably more attractive. However, if graduates are somehow accumulating debt despite the work program, that warrants serious questions about hidden costs or living expenses. The Missouri communications job market appears relatively flat compared to national benchmarks, with most programs clustering in the high $30,000s rather than pushing toward the national median of nearly $40,000.
Before committing, verify the actual debt load graduates from this specific program carry—College of the Ozarks markets itself on affordability, so estimated state medians may significantly overstate borrowing here. If true debt aligns with the school's reputation, this becomes a reasonable value. If not, the earnings trajectory doesn't justify taking on substantial loans for a communications degree in Missouri's market.
Where College of the Ozarks Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| College of the Ozarks | — | $36,416 | — |
| Southeast Missouri State University | $40,127 | $51,191 | +28% |
| Missouri State University-Springfield | $40,178 | $46,066 | +15% |
| Webster University | $42,421 | $45,908 | +8% |
| University of Central Missouri | $39,401 | $43,229 | +10% |
Compare to Similar Programs in Missouri
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Missouri (23 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $21,290 | $37,993* | $36,416 | $23,250* | — | |
| $30,730 | $42,421* | $45,908 | —* | — | |
| $9,024 | $40,178* | $46,066 | $23,329* | 0.58 | |
| $9,496 | $40,127* | $51,191 | $25,000* | 0.62 | |
| $9,739 | $39,401* | $43,229 | $26,000* | 0.66 | |
| $27,192 | $36,585* | — | —* | — | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At College of the Ozarks, approximately 44% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 8 similar programs in MO. Actual outcomes may vary.