Public Relations, Advertising, and Applied Communication at Culver-Stockton College
Bachelor's Degree
culver.eduAnalysis
Similar programs across Missouri suggest first-year earnings around $38,000 for this communications degree—a figure that tracks closely with the national median but trails several public universities in the state by $2,000-$4,000. Webster University graduates, for comparison, typically earn $42,000 in their first year. The estimated $23,250 debt load appears manageable on paper, creating a debt-to-earnings ratio of 0.61, which means roughly seven months of gross income would cover the full loan balance.
However, context matters here. Communications careers often require unpaid internships early on and may start in lower-paying markets before graduates build their portfolios and networks. That $38,000 estimate represents the median outcome across Missouri programs—meaning half of graduates earn less—and the actual trajectory at Culver-Stockton remains unclear given the suppressed data. The school's 98% admission rate and modest academic profile suggest it serves a different student population than competitors with stronger reported outcomes.
For families considering this program, the estimated numbers don't flash warning signs, but they don't offer reassurance either. If your child is drawn to this field and Culver-Stockton's small-school environment, knowing that larger public universities in Missouri report better starting salaries—while likely costing less—provides useful perspective. The lack of actual graduate data means you're betting on outcomes that mirror peer institutions rather than a proven track record specific to this campus.
Where Culver-Stockton College Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Missouri
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Missouri (23 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $29,915 | $37,993* | — | $23,250* | — | |
| $30,730 | $42,421* | $45,908 | —* | — | |
| $9,024 | $40,178* | $46,066 | $23,329* | 0.58 | |
| $9,496 | $40,127* | $51,191 | $25,000* | 0.62 | |
| $9,739 | $39,401* | $43,229 | $26,000* | 0.66 | |
| $27,192 | $36,585* | — | —* | — | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Culver-Stockton College, approximately 36% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 8 similar programs in MO. Actual outcomes may vary.