Public Relations, Advertising, and Applied Communication at Hardin-Simmons University
Bachelor's Degree
hsutx.eduAnalysis
Looking at comparable communication programs across Texas, graduates typically earn around $41,000 in their first year—which positions this program right at the state median. The estimated $25,800 in debt produces a manageable 0.62 debt-to-earnings ratio, meaning total borrowing equals roughly seven months of first-year salary. For reference, the national median debt for this major sits slightly lower at $24,625, suggesting borrowing here may run somewhat higher than typical.
The reality check: Texas's flagship programs and top-tier private universities report significantly stronger outcomes, with graduates at UT Austin, TCU, and SMU earning $48,000 to $52,000 annually. That $7,000-$10,000 gap persists from year one and compounds over a career. Similar programs in Texas suggest debt loads averaging under $22,000, which would create more breathing room for graduates entering a competitive field where networking, unpaid internships, and geographic flexibility often matter as much as credentials.
For a family evaluating this investment, the key question is whether Hardin-Simmons offers distinct advantages—strong industry connections in Texas markets, meaningful internship pipelines, or a tight alumni network—that justify both the cost premium and the less competitive earnings trajectory compared to larger state universities. Without those differentiators, families might find better value at programs producing comparable peer outcomes with lower debt burdens.
Where Hardin-Simmons University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Texas
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Texas (24 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $31,686 | $41,363* | — | $25,832* | — | |
| $64,460 | $51,828* | $65,215 | $19,750* | 0.38 | |
| $57,220 | $48,053* | $66,005 | $24,148* | 0.50 | |
| $11,678 | $47,972* | $65,345 | $20,995* | 0.44 | |
| $9,711 | $42,472* | $49,794 | $23,800* | 0.56 | |
| $11,728 | $41,703* | $50,879 | $22,639* | 0.54 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Hardin-Simmons University, approximately 38% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 10 similar programs in TX. Actual outcomes may vary.