Public Relations, Advertising, and Applied Communication at Howard Payne University
Bachelor's Degree
hputx.eduAnalysis
Based on comparable programs across Texas, a communications degree from Howard Payne appears to track close to state and national benchmarks—estimated first-year earnings of $41,363 land right at the Texas median and slightly above the national figure. With projected debt around $25,832, graduates would face a debt-to-earnings ratio of 0.62, meaning roughly eight months of gross income to cover educational borrowing. That's manageable compared to many bachelor's programs, though Texas programs typically carry lower debt loads (state median: $21,764).
The challenge is context. Top communications programs in Texas—at UT Austin, TCU, and SMU—produce graduates earning $48,000 to $52,000 in their first year, a $7,000 to $11,000 premium over what similar programs suggest for Howard Payne. For a field where your first job often determines your trajectory, that initial earnings gap matters. The school serves a largely middle-income student body (42% receive Pell grants) in a small Central Texas town, which may limit internship access and alumni networks compared to programs in Dallas, Houston, or Austin.
The practical takeaway: if your child can graduate near the estimated debt level and has a clear path to entry-level work in communications, the numbers work. But without actual outcome data for this specific program, consider whether Howard Payne's location and resources can compete with programs that demonstrably launch graduates into stronger first positions.
Where Howard Payne University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Texas
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Texas (24 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $33,322 | $41,363* | — | $25,832* | — | |
| $64,460 | $51,828* | $65,215 | $19,750* | 0.38 | |
| $57,220 | $48,053* | $66,005 | $24,148* | 0.50 | |
| $11,678 | $47,972* | $65,345 | $20,995* | 0.44 | |
| $9,711 | $42,472* | $49,794 | $23,800* | 0.56 | |
| $11,728 | $41,703* | $50,879 | $22,639* | 0.54 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Howard Payne University, approximately 42% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 10 similar programs in TX. Actual outcomes may vary.