Analysis
A debt-to-earnings ratio of 0.37 suggests this associate's degree could make financial sense—though it's crucial to note that both the $41,955 earnings figure and $15,597 debt estimate come from similar marketing programs nationally, not from Lakeland's actual graduates. The estimated earnings match the national median exactly but run significantly higher than Ohio's median of $32,668 for marketing associate's degrees. If Lakeland's outcomes align more with state patterns than national ones, the financial picture would look less favorable.
The lower estimated debt compared to both national and Ohio medians ($19,149 and $18,341 respectively) works in this program's favor, assuming the figure holds true. Community colleges typically keep costs manageable, and if earnings land anywhere near the estimated $42,000, graduates would be positioned to handle their debt burden comfortably. However, the wide gap between state and national earnings benchmarks—nearly $10,000—highlights the uncertainty here.
For parents, the key question is whether Lakeland's marketing grads actually achieve earnings closer to the national average or the state median. Without reported data from this specific program, you're banking on the more optimistic scenario. If your student needs credentials quickly and affordably, an associate's degree could work, but consider whether the marketing roles they're targeting actually require a degree or whether practical experience might matter more.
Where Lakeland Community College Stands
Earnings vs. debt across all marketing associates's programs nationally
Compare to Similar Programs in Ohio
Marketing associates's programs at peer institutions in Ohio (21 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $3,872 | $41,955* | — | $15,597* | — | |
| $5,400 | $32,668* | — | $18,341* | 0.56 | |
| National Median | — | $41,955* | — | $19,149* | 0.46 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Lakeland Community College, approximately 22% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 18 similar programs. Actual outcomes may vary.