Public Relations, Advertising, and Applied Communication at Lindenwood University
Bachelor's Degree
Analysis
Lindenwood's communications program starts graduates at $32,000—roughly $8,000 below the Missouri median and $20,000 below what similar grads earn at Webster University down the road. That 5th percentile national ranking isn't a typo: this program lands near the bottom for first-year earnings among 461 schools offering this degree. While earnings do grow 20% to $38,249 by year four, graduates still trail the Missouri median by that point.
The debt picture offers a thin silver lining. At $27,000, it's manageable relative to earnings (0.84 ratio), and actually sits above both state and national medians for this field. But graduating with average debt into below-average earnings creates a squeeze: these graduates are earning less than peers across Missouri while carrying comparable or slightly higher loan burdens. Every other major public university in Missouri delivers better starting salaries in this field, most by $7,000-$8,000.
For a communications degree, this represents a weak starting position in the job market. Unless Lindenwood offers specific connections or opportunities your child can't access elsewhere—and you've verified those claims with recent alumni—Missouri's public universities deliver substantially better value in this major, with similar admission profiles and lower price tags.
Where Lindenwood University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Lindenwood University graduates compare to all programs nationally
Lindenwood University graduates earn $32k, placing them in the 5th percentile of all public relations, advertising, and applied communication bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Missouri
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Missouri (23 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Lindenwood University | $32,000 | $38,249 | $27,000 | 0.84 |
| Webster University | $42,421 | $45,908 | — | — |
| Missouri State University-Springfield | $40,178 | $46,066 | $23,329 | 0.58 |
| Southeast Missouri State University | $40,127 | $51,191 | $25,000 | 0.62 |
| University of Central Missouri | $39,401 | $43,229 | $26,000 | 0.66 |
| Evangel University | $36,585 | — | — | — |
| National Median | $39,794 | — | $24,625 | 0.62 |
Other Public Relations, Advertising, and Applied Communication Programs in Missouri
Compare tuition, earnings, and debt across Missouri schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Webster University Saint Louis | $30,730 | $42,421 | — |
| Missouri State University-Springfield Springfield | $9,024 | $40,178 | $23,329 |
| Southeast Missouri State University Cape Girardeau | $9,496 | $40,127 | $25,000 |
| University of Central Missouri Warrensburg | $9,739 | $39,401 | $26,000 |
| Evangel University Springfield | $27,192 | $36,585 | — |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Lindenwood University, approximately 29% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 40 graduates with reported earnings and 41 graduates with debt data. Small samples may not be representative.