Public Relations, Advertising, and Applied Communication at Murray State University
Bachelor's Degree
murraystate.eduAnalysis
Murray State's communications program lands squarely in the middle of Kentucky's offerings—earning the 60th percentile statewide despite modest first-year earnings of $38,054. More importantly, this program carries $22,250 in debt, which is roughly $2,000 less than both state and national medians. That 0.58 debt-to-earnings ratio means graduates can realistically manage their loans even in the notoriously uneven communications field, where entry-level salaries rarely impress.
The bigger question is growth potential. Four years out, earnings climb only 6% to $40,465, which underperforms both University of Kentucky ($45,275) and Northern Kentucky ($41,842) grads who likely benefit from stronger alumni networks in Louisville and Cincinnati. However, Murray beats half the state's programs while charging less debt than most, and the 86% admission rate means it's accessible to students who might not crack UK's door. For families prioritizing affordability in a competitive major, that calculation matters.
This works if your child understands they're trading marquee credentials for manageable debt in a field where internships and hustle often matter more than the diploma's name. But if they're aiming for corporate PR or advertising agency work in major markets, the stronger earnings trajectories at UK or NKU might justify the extra investment.
Where Murray State University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Distribution
How Murray State University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Murray State University | $38,054 | $40,465 | +6% |
| University of Kentucky | $45,275 | $51,501 | +14% |
| Western Kentucky University | $35,534 | $46,295 | +30% |
| Northern Kentucky University | $41,842 | $45,457 | +9% |
| Eastern Kentucky University | $34,920 | $42,222 | +21% |
Compare to Similar Programs in Kentucky
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Kentucky (10 total in state)
Scroll to see more →
| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $9,708 | $38,054 | $40,465 | $22,250 | 0.58 | |
| $13,212 | $45,275 | $51,501 | $24,625 | 0.54 | |
| $10,896 | $41,842 | $45,457 | $24,225 | 0.58 | |
| $11,436 | $35,534 | $46,295 | $25,000 | 0.70 | |
| $10,130 | $34,920 | $42,222 | $25,192 | 0.72 | |
| $9,838 | $27,737 | $37,903 | $24,000 | 0.87 | |
| National Median | — | $39,794 | — | $24,625 | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Murray State University, approximately 31% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 96 graduates with reported earnings and 93 graduates with debt data. Small samples may not be representative.