Public Relations, Advertising, and Applied Communication at National University
Bachelor's Degree
nu.eduAnalysis
National University's communications graduates are earning $50,070 within a year of completing their degree—roughly $10,000 more than typical graduates from this program in California and nearly $8,000 above USC's outcomes. In a field where median first-year earnings hover around $40,000, these results place National in the 95th percentile nationally and 80th percentile statewide. That's a significant advantage for students entering an industry known for modest entry-level salaries.
The debt picture strengthens the case: at $30,622, it's higher than the state median but still manageable with a debt-to-earnings ratio of 0.61. Graduates are earning enough to comfortably service their loans while building careers in PR, advertising, or corporate communications. For context, many California programs saddle students with similar debt while delivering far lower earnings.
The major caveat here is sample size—with fewer than 30 graduates in the data, a few high earners could be skewing the numbers upward. But even accounting for statistical noise, National appears to be placing students effectively in San Diego's growing tech and biotech sectors, where communications roles command premium salaries. If your child thrives in flexible, online-heavy programs and you're comfortable with modest statistical uncertainty, this program offers strong financial prospects compared to alternatives.
Where National University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Distribution
How National University graduates compare to all programs nationally
Compare to Similar Programs in California
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in California (17 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $13,320 | $50,070 | — | $30,622 | 0.61 | |
| $68,237 | $50,041 | $70,999 | $20,251 | 0.40 | |
| $66,742 | $45,988 | $64,905 | $26,000 | 0.57 | |
| $8,290 | $44,197 | $62,118 | $17,038 | 0.39 | |
| $62,784 | $40,141 | $60,270 | $22,625 | 0.56 | |
| $7,064 | $38,798 | $48,447 | $13,000 | 0.34 | |
| National Median | — | $39,794 | — | $24,625 | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At National University, approximately 26% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 22 graduates with reported earnings and 23 graduates with debt data. Small samples may not be representative.