Median Earnings (1yr)
$45,988
89th percentile (60th in CA)
Median Debt
$26,000
6% above national median
Debt-to-Earnings
0.57
Manageable
Sample Size
81
Adequate data

Analysis

Pepperdine's communications program shows exactly what a parent should look for: strong initial earnings that accelerate rapidly. Four years out, graduates earn $64,905—more than $25,000 above California's median for this field. While the program ranks 89th percentile nationally, its 60th percentile state ranking reflects California's competitive communications market, where Pepperdine sits just behind USC and National University but ahead of most CSU options.

The $26,000 debt load is manageable at 0.57 times first-year earnings, meaning graduates could realistically pay off their loans in about a year if they prioritized it. The 41% earnings growth over four years suggests Pepperdine's alumni network and brand reputation open doors that compound over time—critical in an industry where relationships drive advancement. At a school where only 20% of students receive Pell grants, expect networking advantages that matter in PR and advertising.

For a parent concerned about ROI, this delivers. The combination of reasonable debt, above-average starting salaries, and strong growth trajectory makes it one of the better bets in California for communications. Just know you're paying Pepperdine's premium tuition (beyond these modest loan figures) for access to an influential network in LA's media landscape.

Where Pepperdine University Stands

Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally

Pepperdine UniversityOther public relations, advertising, and applied communication programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How Pepperdine University graduates compare to all programs nationally

Pepperdine University graduates earn $46k, placing them in the 89th percentile of all public relations, advertising, and applied communication bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in California

Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in California (17 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Pepperdine University$45,988$64,905$26,0000.57
National University$50,070$30,6220.61
University of Southern California$50,041$70,999$20,2510.40
San Diego State University$44,197$62,118$17,0380.39
Chapman University$40,141$60,270$22,6250.56
California State University-Dominguez Hills$38,798$48,447$13,0000.34
National Median$39,794$24,6250.62

Other Public Relations, Advertising, and Applied Communication Programs in California

Compare tuition, earnings, and debt across California schools

SchoolIn-State TuitionEarnings (1yr)Debt
National University
San Diego
$13,320$50,070$30,622
University of Southern California
Los Angeles
$68,237$50,041$20,251
San Diego State University
San Diego
$8,290$44,197$17,038
Chapman University
Orange
$62,784$40,141$22,625
California State University-Dominguez Hills
Carson
$7,064$38,798$13,000

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Pepperdine University, approximately 20% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 81 graduates with reported earnings and 86 graduates with debt data. Small samples may not be representative.