Public Relations, Advertising, and Applied Communication at Saint Edward's University
Bachelor's Degree
stedwards.eduAnalysis
Based on comparable communications programs in Texas, Saint Edward's graduates can expect first-year earnings around $41,363—right at the state median but trailing UT Austin and private competitors by $6,000-$10,000 annually. That's a meaningful gap when you're trying to establish yourself in Austin's competitive media and PR market, especially given the city's high cost of living.
The estimated $25,832 in debt produces a manageable 0.62 debt-to-earnings ratio, better than the national median for this field. However, that calculation assumes you're earning at the Texas median. If first-year earnings come in lower—entirely possible in a field where unpaid internships and entry-level salaries can vary widely—the debt burden feels heavier. With 39% of students receiving Pell grants, many families here are counting on that first paycheck to matter.
The core question is whether Saint Edward's smaller program delivers networking advantages or employer connections that justify choosing it over more established Texas communications programs. The school's accessible admissions (84% acceptance rate) opens doors for students who might not get into UT Austin, but the outcome estimates suggest you're paying similar private-school debt for mid-market earnings. If your child has strong self-promotion skills and can leverage Austin's tech and creative sectors independently, this could work. Otherwise, programs with actual reported outcomes showing higher earnings deserve serious consideration.
Where Saint Edward's University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Texas
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Texas (24 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $51,384 | $41,363* | — | $25,832* | — | |
| $64,460 | $51,828* | $65,215 | $19,750* | 0.38 | |
| $57,220 | $48,053* | $66,005 | $24,148* | 0.50 | |
| $11,678 | $47,972* | $65,345 | $20,995* | 0.44 | |
| $9,711 | $42,472* | $49,794 | $23,800* | 0.56 | |
| $11,728 | $41,703* | $50,879 | $22,639* | 0.54 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Saint Edward's University, approximately 39% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 10 similar programs in TX. Actual outcomes may vary.