Analysis
Sullivan University's associate degree in marketing comes with an estimated debt load of $27,167—about 40% higher than the national median for similar programs. That's meaningful when nationwide, marketing associate's programs typically produce $42,000 in first-year earnings. The debt-to-earnings ratio of 0.65 suggests graduates would need to dedicate about eight months of gross income to pay off their loans, which is manageable territory for an associate's degree.
The challenge here is uncertainty. With only two schools offering marketing associate's programs in Kentucky and no publicly available outcomes data for either, you're flying blind on what local market conditions actually look like. The national estimates suggest a reasonable starting point—$42,000 is respectable for a two-year credential—but Sullivan's above-average estimated debt could compress margins if actual earnings come in lower. The school's 11% Pell grant rate also indicates a predominantly higher-income student body, which may or may not reflect your family's financial situation and tolerance for debt.
Given the thin data, treat this as a moderate-risk investment. If your child can graduate with significantly less than $27,000 in debt through scholarships or family contributions, the fundamentals improve considerably. Otherwise, you'll want concrete evidence—job placement rates, employer relationships, actual graduate outcomes from Sullivan—before committing to debt levels that exceed typical programs by this margin.
Where Sullivan University Stands
Earnings vs. debt across all marketing associates's programs nationally
Compare to Similar Programs Nationally
Marketing associates's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $14,220 | $41,955* | — | $27,167* | — | |
| $4,448 | $48,724* | $46,865 | $14,943* | 0.31 | |
| $16,450 | $45,084* | — | $22,546* | 0.50 | |
| $4,058 | $44,748* | — | $19,652* | 0.44 | |
| $10,899 | $44,293* | $44,488 | $27,167* | 0.61 | |
| $15,117 | $44,293* | $44,488 | $27,167* | 0.61 | |
| National Median | — | $41,955* | — | $19,149* | 0.46 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Sullivan University, approximately 11% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 18 similar programs. Actual outcomes may vary.