Communication and Media Studies at University of Wisconsin-Eau Claire
Bachelor's Degree
Analysis
UW-Eau Claire's communication program outperforms most of its peers, earning graduates about $5,400 more than the typical communications major nationally and $2,200 more than Wisconsin's median. Among the state's 27 programs, this ranks in the 60th percentile—solidly above average, though not quite matching the top-tier UW campuses in Green Bay or Oshkosh. More importantly, the debt load here runs about $3,000 below both state and national norms, creating a favorable 0.56 debt-to-earnings ratio that beats the field.
The earnings trajectory looks healthy, with graduates seeing 23% income growth by year four and reaching nearly $50,000. That's meaningful progress in a field often criticized for weak earning potential. The school's 76% admission rate and solid SAT averages suggest this isn't simply a selectivity story—the program itself appears to prepare students effectively for the job market.
For parents worried about communications degrees being impractical, this data tells a different story. Your child would graduate with manageable debt and earnings that exceed three-quarters of similar programs nationwide. It's not a path to six figures, but it's a reasonable investment that puts graduates ahead of most communications majors from the start.
Where University of Wisconsin-Eau Claire Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How University of Wisconsin-Eau Claire graduates compare to all programs nationally
University of Wisconsin-Eau Claire graduates earn $40k, placing them in the 78th percentile of all communication and media studies bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Wisconsin
Communication and Media Studies bachelors's programs at peer institutions in Wisconsin (27 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| University of Wisconsin-Eau Claire | $40,333 | $49,483 | $22,730 | 0.56 |
| Edgewood College | $42,950 | $45,470 | $23,250 | 0.54 |
| University of Wisconsin-Superior | $41,371 | $41,681 | $28,500 | 0.69 |
| University of Wisconsin-Oshkosh | $40,673 | $47,265 | $26,534 | 0.65 |
| University of Wisconsin-La Crosse | $40,293 | $50,597 | $24,455 | 0.61 |
| University of Wisconsin-Whitewater | $39,367 | $48,323 | $26,000 | 0.66 |
| National Median | $34,959 | — | $25,000 | 0.72 |
Other Communication and Media Studies Programs in Wisconsin
Compare tuition, earnings, and debt across Wisconsin schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Edgewood College Madison | $34,850 | $42,950 | $23,250 |
| University of Wisconsin-Superior Superior | $8,487 | $41,371 | $28,500 |
| University of Wisconsin-Oshkosh Oshkosh | $8,212 | $40,673 | $26,534 |
| University of Wisconsin-La Crosse La Crosse | $9,651 | $40,293 | $24,455 |
| University of Wisconsin-Whitewater Whitewater | $8,250 | $39,367 | $26,000 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-Eau Claire, approximately 19% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 105 graduates with reported earnings and 106 graduates with debt data. Small samples may not be representative.