Analysis
UW-Superior's communication program graduates earn $41,371 in their first year—about $3,200 above the Wisconsin median and roughly $6,400 above the national average for this major. This puts graduates in the 83rd percentile nationally, landing them close to the state's top-performing programs at Edgewood and UW-Oshkosh. The $28,500 in typical debt is slightly above state norms but remains manageable at a 0.69 debt-to-earnings ratio, meaning graduates owe less than nine months of their starting salary.
The catch: earnings barely budge after four years, rising just $310. This flat trajectory means there's little financial cushion if early career momentum stalls. Among the 27 Wisconsin schools offering this major, UW-Superior sits comfortably in the middle tier—respectable but not exceptional. The small sample size (under 30 graduates) also means these numbers could shift significantly year to year, so they shouldn't be taken as gospel.
For families prioritizing immediate job prospects over long-term salary growth, this program delivers solid entry-level earnings with reasonable debt. Just understand you're likely betting on your child's ability to leverage that communications degree into career moves that the data doesn't yet capture, since salary progression appears minimal for those who stay in similar roles.
Where University of Wisconsin-Superior Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How University of Wisconsin-Superior graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| University of Wisconsin-Superior | $41,371 | $41,681 | +1% |
| University of Wisconsin-La Crosse | $40,293 | $50,597 | +26% |
| University of Wisconsin-Madison | $37,286 | $50,226 | +35% |
| University of Wisconsin-Eau Claire | $40,333 | $49,483 | +23% |
| Marquette University | $36,443 | $49,182 | +35% |
Compare to Similar Programs in Wisconsin
Communication and Media Studies bachelors's programs at peer institutions in Wisconsin (27 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $8,487 | $41,371 | $41,681 | $28,500 | 0.69 | |
| $34,850 | $42,950 | $45,470 | $23,250 | 0.54 | |
| $8,212 | $40,673 | $47,265 | $26,534 | 0.65 | |
| $9,277 | $40,333 | $49,483 | $22,730 | 0.56 | |
| $9,651 | $40,293 | $50,597 | $24,455 | 0.61 | |
| $8,250 | $39,367 | $48,323 | $26,000 | 0.66 | |
| National Median | — | $34,959 | — | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-Superior, approximately 30% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 20 graduates with reported earnings and 21 graduates with debt data. Small samples may not be representative.