Analysis
UW-Oshkosh communication graduates earn notably more than their peers across the country—landing in the 80th percentile nationally with first-year earnings of $40,673. That's roughly $6,000 above the national median for this major, which matters when communication programs often face criticism for weak early earnings. The debt load of $26,534 is manageable, translating to a 0.65 debt-to-earnings ratio that suggests graduates can handle their loan payments without financial strain.
Within Wisconsin, the picture is more competitive but still solid. UW-Oshkosh sits around the 60th percentile statewide and ranks fifth among the state's communication programs—trailing schools like Edgewood and UW-Superior by a couple thousand dollars, but outperforming the state median by about $2,500. The 16% earnings growth by year four shows steady career progression, with graduates reaching $47,265.
For parents weighing in-state options, UW-Oshkosh delivers a strong value proposition in communication. Your child would graduate with below-average debt while earning above-average income compared to communication majors nationally. While it's not the top-ranked program in Wisconsin, it significantly outperforms most communication degrees nationwide—a reassuring position for a field often questioned for its ROI. The accessible 87% admission rate makes it a realistic target for most students interested in media careers.
Where University of Wisconsin-Oshkosh Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How University of Wisconsin-Oshkosh graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| University of Wisconsin-Oshkosh | $40,673 | $47,265 | +16% |
| University of Wisconsin-La Crosse | $40,293 | $50,597 | +26% |
| University of Wisconsin-Madison | $37,286 | $50,226 | +35% |
| University of Wisconsin-Eau Claire | $40,333 | $49,483 | +23% |
| Marquette University | $36,443 | $49,182 | +35% |
Compare to Similar Programs in Wisconsin
Communication and Media Studies bachelors's programs at peer institutions in Wisconsin (27 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $8,212 | $40,673 | $47,265 | $26,534 | 0.65 | |
| $34,850 | $42,950 | $45,470 | $23,250 | 0.54 | |
| $8,487 | $41,371 | $41,681 | $28,500 | 0.69 | |
| $9,277 | $40,333 | $49,483 | $22,730 | 0.56 | |
| $9,651 | $40,293 | $50,597 | $24,455 | 0.61 | |
| $8,250 | $39,367 | $48,323 | $26,000 | 0.66 | |
| National Median | — | $34,959 | — | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-Oshkosh, approximately 16% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 40 graduates with reported earnings and 43 graduates with debt data. Small samples may not be representative.