Median Earnings (1yr)
$39,367
73rd percentile
60th percentile in Wisconsin
Median Debt
$26,000
4% above national median

Analysis

UW-Whitewater's communication program outperforms most competitors on the metric that matters most: graduates earn more than the national average while carrying typical debt loads. Starting at $39,367 and climbing to $48,323 by year four, these earnings exceed the national median by over $4,000 and place graduates in the 73rd percentile nationally. The debt-to-earnings ratio of 0.66 means graduates face manageable paymentsβ€”roughly two-thirds of their first-year salary in total debt.

Within Wisconsin's competitive landscape of 27 programs, Whitewater lands solidly in the middle (60th percentile), trailing schools like Edgewood and UW-Superior by a few thousand dollars annually. However, with an 83% admission rate and a $26,000 median debt burden that's essentially at the state average, accessibility is part of the value here. The 23% earnings growth between years one and four suggests graduates find their footing in the job market reasonably well.

For families concerned about return on investment in a liberal arts degree, this represents a straightforward proposition: better-than-average outcomes at an accessible price point. You won't get the highest earnings in the state, but you'll avoid both excessive debt and the below-average earnings that plague many communication programs nationally.

Where University of Wisconsin-Whitewater Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How University of Wisconsin-Whitewater graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
University of Wisconsin-Whitewater$39,367$48,323+23%
University of Wisconsin-La Crosse$40,293$50,597+26%
University of Wisconsin-Madison$37,286$50,226+35%
University of Wisconsin-Eau Claire$40,333$49,483+23%
Marquette University$36,443$49,182+35%

Compare to Similar Programs in Wisconsin

Communication and Media Studies bachelors's programs at peer institutions in Wisconsin (27 total in state)

Scroll to see more β†’

SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of Wisconsin-WhitewaterWhitewater$8,250$39,367$48,323$26,0000.66
Edgewood CollegeMadison$34,850$42,950$45,470$23,2500.54
University of Wisconsin-SuperiorSuperior$8,487$41,371$41,681$28,5000.69
University of Wisconsin-OshkoshOshkosh$8,212$40,673$47,265$26,5340.65
University of Wisconsin-Eau ClaireEau Claire$9,277$40,333$49,483$22,7300.56
University of Wisconsin-La CrosseLa Crosse$9,651$40,293$50,597$24,4550.61
National Medianβ€”$34,959β€”$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-Whitewater, approximately 25% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 169 graduates with reported earnings and 180 graduates with debt data. Small samples may not be representative.