Median Earnings (1yr)
$37,107
61st percentile
40th percentile in Wisconsin
Median Debt
$26,000
4% above national median

Analysis

UW-Parkside's Communication and Media Studies program delivers completely flat earnings—graduates make essentially the same $37,000 whether they've been working one year or four. That's unusual and worth noting, though the debt load of $26,000 means graduates start with a manageable 0.70 debt-to-earnings ratio. The program outperforms the national median by about $2,000, but sits solidly in the middle of Wisconsin's competitive landscape—ranking in just the 40th percentile statewide.

The real concern is what happens after that first year. While graduates from other Wisconsin programs see their earnings climb into the low $40,000s, UW-Parkside alumni remain stuck around $37,000. This isn't necessarily a reflection of the program quality—Communication graduates often need to build skills and networks over time—but it suggests graduates may be finding roles with limited advancement or staying in entry-level positions longer than peers from higher-ranked state programs.

For families looking at Wisconsin public universities, this program costs less in debt than most ($26,000 versus the state median of nearly $26,000), which matters. But with five other UW System schools producing graduates who earn $3,000-$6,000 more annually by year four, the earnings gap compounds quickly. If your student is set on communications and staying in Wisconsin, they should compare the full cost of attendance across UW campuses—the higher-earning programs might justify slightly higher sticker prices.

Where University of Wisconsin-Parkside Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How University of Wisconsin-Parkside graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
University of Wisconsin-Parkside$37,107$37,067-0%
University of Wisconsin-La Crosse$40,293$50,597+26%
University of Wisconsin-Madison$37,286$50,226+35%
University of Wisconsin-Eau Claire$40,333$49,483+23%
Marquette University$36,443$49,182+35%

Compare to Similar Programs in Wisconsin

Communication and Media Studies bachelors's programs at peer institutions in Wisconsin (27 total in state)

Scroll to see more →

SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of Wisconsin-ParksideKenosha$7,855$37,107$37,067$26,0000.70
Edgewood CollegeMadison$34,850$42,950$45,470$23,2500.54
University of Wisconsin-SuperiorSuperior$8,487$41,371$41,681$28,5000.69
University of Wisconsin-OshkoshOshkosh$8,212$40,673$47,265$26,5340.65
University of Wisconsin-Eau ClaireEau Claire$9,277$40,333$49,483$22,7300.56
University of Wisconsin-La CrosseLa Crosse$9,651$40,293$50,597$24,4550.61
National Median$34,959$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-Parkside, approximately 34% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 43 graduates with reported earnings and 49 graduates with debt data. Small samples may not be representative.