Marketing at Boise State University

An undergraduate certificate in Marketing from Boise State carries an estimated $19,500 in debt—slightly below the national median for these certificates—while similar programs nationally suggest first-year earnings around $63,500. That produces a debt-to-earnings ratio of 0.31, meaning graduates would owe roughly four months of their annual salary. This ratio sits in reasonable territory, though it's worth noting these figures come from peer programs nationally rather than Boise State's specific outcomes.

The challenge with any undergraduate certificate is whether it provides sufficient differentiation in the job market. Marketing roles often favor full bachelor's degrees, and a certificate alone may limit access to higher-paying positions. If your child already has relevant experience or another credential and needs targeted skills, this makes sense. But as a standalone first credential, the investment may not open enough doors to justify even this modest debt load.

The real question is fit: Does this certificate complement an existing degree or professional background? If so, the relatively low debt burden and accessible admission process make it worth considering. If this would be your child's primary credential, comparable programs elsewhere suggest they'll face an uphill battle competing against candidates with four-year degrees—and the modest estimated earnings reflect that reality.