Analysis
A 0.31 debt-to-earnings ratio positions this certificate surprisingly well, with estimated debt of $19,500 against first-year earnings around $63,500. That's below the national debt benchmark for marketing certificates ($22,060), though the earnings figure comes from a small national sample of just eight similar programs—meaning there's considerable uncertainty about what graduates from this specific Bottineau program actually earn.
The limited data here tells its own story. With only two schools offering marketing certificates in North Dakota and no reported outcomes from either, you're navigating largely on national benchmarks that may not reflect this state's particular job market. Marketing roles vary wildly by industry and location—what works for graduates in Minneapolis or Fargo might look different in rural North Dakota. The certificate format itself raises questions about employer expectations, as many marketing positions emphasize bachelor's degrees.
If your child is already working and needs specific marketing credentials quickly, the modest debt load makes this manageable. But if they're choosing between this certificate and other pathways into marketing, recognize you're making that decision with limited visibility into actual outcomes. The estimated numbers suggest reasonable value, but they're educated guesses, not track records.
Where Dakota College at Bottineau Stands
Earnings vs. debt across all marketing certificate's programs nationally
Compare to Similar Programs Nationally
Marketing certificate's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $5,347 | $63,549* | — | $19,500* | — | |
| — | $63,549* | — | —* | — | |
| — | $63,549* | — | $22,060* | 0.35 | |
| — | $63,549* | — | $22,060* | 0.35 | |
| — | $63,549* | — | $22,060* | 0.35 | |
| $9,552 | $63,549* | — | $22,060* | 0.35 | |
| National Median | — | $63,549* | — | $22,060* | 0.35 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Dakota College at Bottineau, approximately 12% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 8 similar programs. Actual outcomes may vary.