Analysis
This associate's program carries $14,470 in median debt—substantially below the $19,149 national median for marketing programs—making it one of the more affordable options in this field. That lower debt load matters when examining the earnings trajectory: national peer programs suggest first-year earnings around $41,955, but this specific program's graduates report median earnings of $38,395 four years out, roughly $3,500 below that initial benchmark. The earnings dip rather than climb over time raises questions about career progression.
The 0.34 debt-to-earnings ratio looks manageable on paper, but parents should recognize this calculation relies on estimated rather than actual first-year figures for Kennebec Valley graduates. What we know with certainty is the four-year earnings number and the debt load. At $38,395 four years into their careers, graduates would need roughly four and a half months of gross income to clear their student loans—doable, though hardly a windfall. The concern is whether earnings improve from there or plateau.
For families evaluating this program, the relatively low debt provides some cushion against uncertainty. But with 31% of students receiving Pell grants and earnings that appear to stagnate rather than grow, this looks more like a modest credential than a launching pad. If your child is certain about marketing and needs to stay local, the manageable debt keeps risk contained—just don't expect rapid salary growth based on what we're seeing here.
Where Kennebec Valley Community College Stands
Earnings vs. debt across all marketing associates's programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Kennebec Valley Community College | — | $38,395 | — |
| Schoolcraft Community College District | $48,724 | $46,865 | -4% |
| Nassau Community College | $19,002 | $46,526 | +145% |
| Rasmussen University-Minnesota | $44,293 | $44,488 | +0% |
| Rasmussen University-Florida | $44,293 | $44,488 | +0% |
Compare to Similar Programs Nationally
Marketing associates's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $3,562 | $41,955* | $38,395 | $14,470 | — | |
| $4,448 | $48,724* | $46,865 | $14,943 | 0.31 | |
| $16,450 | $45,084* | — | $22,546 | 0.50 | |
| $4,058 | $44,748* | — | $19,652 | 0.44 | |
| $10,899 | $44,293* | $44,488 | $27,167 | 0.61 | |
| $15,117 | $44,293* | $44,488 | $27,167 | 0.61 | |
| National Median | — | $41,955* | — | $19,149 | 0.46 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Kennebec Valley Community College, approximately 31% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 18 similar programs. Actual outcomes may vary.