Public Relations, Advertising, and Applied Communication at Midway University
Bachelor's Degree
midway.eduAnalysis
Based on comparable communications programs in Kentucky, first-year earnings around $37,000 against an estimated $26,000 in debt creates a workable ratio of 0.70—meaning roughly eight months of gross earnings would cover the full debt load. That's manageable territory for a bachelor's degree, though it's worth noting that similar programs at Kentucky's flagship university produce first-year earnings nearly $9,000 higher.
The uncertainty here cuts both ways. We're working with estimates because too few graduates from this specific program have reported earnings data, which could mean the program is small and personalized or simply new. What we do know is that Kentucky's communications programs cluster in the mid-to-high $30,000s for starting salaries, and Midway's student profile—95% admission rate, 46% Pell recipients—suggests graduates may face steeper economic headwinds than those at more selective state schools.
For families weighing this investment, the estimated debt burden looks reasonable, but the earnings gap between Midway and Kentucky's larger programs deserves attention. If your student has options at Murray State or UK and qualifies for similar financial aid, those programs offer clearer track records. If Midway provides advantages like smaller classes, location, or a more supportive environment for your student's needs, the slightly lower projected earnings may be an acceptable trade-off given the modest debt load.
Where Midway University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Kentucky
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Kentucky (10 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $26,080 | $36,794* | — | $25,832* | — | |
| $13,212 | $45,275* | $51,501 | $24,625* | 0.54 | |
| $10,896 | $41,842* | $45,457 | $24,225* | 0.58 | |
| $9,708 | $38,054* | $40,465 | $22,250* | 0.58 | |
| $11,436 | $35,534* | $46,295 | $25,000* | 0.70 | |
| $10,130 | $34,920* | $42,222 | $25,192* | 0.72 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Midway University, approximately 46% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 6 similar programs in KY. Actual outcomes may vary.