Analysis
Marketing programs in Pennsylvania show dramatic variation—from over $80,000 at Penn to estimates around $46,000 for regional programs like Neumann. Based on comparable marketing bachelor's programs across the state, Neumann graduates likely earn close to the Pennsylvania median of $46,239 in their first year, which tracks slightly above the national figure of $44,728. With estimated debt of $26,000, the debt-to-earnings ratio of 0.56 falls within a manageable range, suggesting graduates could theoretically pay off loans within about two years of focused repayment.
The challenge lies in the uncertainty. These figures reflect what similar marketing programs produce statewide, not Neumann's actual outcomes, which remain too small to report publicly. The institution serves a substantial population of Pell Grant recipients (42%), which often correlates with students needing their degree to deliver clear economic returns. While the estimated numbers don't raise red flags—they're middle-of-the-pack for marketing degrees—the lack of school-specific data makes it harder to assess how Neumann's particular curriculum, career services, and employer connections translate into job placement.
For families weighing this program, the estimated economics suggest neither windfall nor disaster. The real question is whether Neumann provides sufficient career support and industry connections to help graduates reach or exceed that $46,000 mark, especially when competing against better-resourced programs in the Philadelphia market.
Where Neumann University Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Compare to Similar Programs in Pennsylvania
Marketing bachelors's programs at peer institutions in Pennsylvania (55 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $37,300 | $46,239* | — | $26,000* | — | |
| $66,104 | $82,553* | $117,639 | $17,412* | 0.21 | |
| $64,772 | $70,868* | $71,936 | $26,000* | 0.37 | |
| $64,701 | $69,633* | $79,586 | $26,962* | 0.39 | |
| $60,663 | $57,838* | $68,543 | $27,000* | 0.47 | |
| $62,180 | $55,236* | $85,576 | $20,534* | 0.37 | |
| National Median | — | $44,728* | — | $24,267* | 0.54 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Neumann University, approximately 42% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 27 similar programs in PA. Actual outcomes may vary.