Marketing at Rasmussen University-Wisconsin

Rasmussen University-Wisconsin's marketing associate program produces graduates earning $44,293 initially—well above both the state median of $35,014 and the national benchmark of $41,955. Among Wisconsin's 16 marketing programs, this ranks in the 80th percentile, beating even larger technical colleges like Chippewa Valley and Waukesha County by roughly $9,000-10,000 annually. That's a meaningful earnings advantage in a crowded field.

The debt picture requires more nuance. At $27,167, graduates carry about $11,000 more than Wisconsin's typical marketing associate ($16,250), though the debt-to-earnings ratio of 0.61 remains manageable—better than many bachelor's programs. The higher debt means it takes longer to break even, but the stronger earnings provide more margin to service that debt comfortably. More concerning is the flat earnings trajectory: graduates make essentially the same four years out as they do immediately after completing the program.

With a small sample size (under 30 graduates) and 57% of students receiving Pell grants, these numbers may not hold steady across future cohorts. Still, if your child can match these outcomes, they'd start with a clear earnings edge over other Wisconsin marketing graduates. Whether that's worth the additional debt depends on your family's financial situation, but the program delivers above-average results for associate-level marketing training in the state.