Analysis
Simpson College's Marketing bachelor's degree carries an estimated $26,734 in debt—slightly above both the state and national median for this field. Given that comparable Iowa marketing programs produce first-year earnings around $47,374, this puts the debt-to-earnings ratio at a manageable 0.56, meaning graduates would owe roughly half their first year's salary. That's better than the 1:1 threshold that typically signals financial stress, though it still represents a significant obligation for someone just starting their career.
The challenge here is that Iowa's marketing programs span a wide range. The top five schools with reported data show graduates earning $48,000 to $53,000 in their first year—a meaningful spread that suggests program quality and institutional reputation matter. Simpson's 89% admission rate and the limited graduate sample (which necessitated these estimates) raise questions about where this program falls within that competitive landscape. Marketing is a field where internships, alumni networks, and employer recruiting patterns often determine outcomes as much as coursework does.
For parents comfortable with mid-$20,000s in debt, the estimated figures suggest workable finances—but understand you're making that decision with limited visibility into Simpson's actual track record. If your student has admission offers from schools with reported outcomes, those provide firmer ground for comparison.
Where Simpson College Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Compare to Similar Programs in Iowa
Marketing bachelors's programs at peer institutions in Iowa (15 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $46,212 | $47,374* | — | $26,734* | — | |
| $10,964 | $52,895* | $63,149 | $25,000* | 0.47 | |
| $19,000 | $52,313* | $52,947 | $31,000* | 0.59 | |
| $49,944 | $51,968* | $70,052 | $19,250* | 0.37 | |
| $9,728 | $48,990* | $58,874 | $17,750* | 0.36 | |
| $10,497 | $48,304* | $60,108 | $23,250* | 0.48 | |
| National Median | — | $44,728* | — | $24,267* | 0.54 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Simpson College, approximately 33% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 12 similar programs in IA. Actual outcomes may vary.