Marketing at Upper Iowa University

Upper Iowa's marketing graduates earn over $52,000 right out of school—well above both the national median ($44,728) and Iowa's median ($47,374) for marketing majors. That puts them in the 84th percentile nationally and competitive with much larger Iowa institutions like Drake and the University of Iowa. The $31,000 in typical debt is actually quite manageable, creating a debt-to-earnings ratio of just 0.59 that ranks in the top 5% nationally for affordability.

The concern here isn't the numbers themselves—it's their reliability. With fewer than 30 graduates in the dataset, these figures could shift dramatically year to year. One cohort landing particularly strong jobs (or weak ones) would completely change the picture. The flat earnings growth from year one to year four (essentially no increase) is unusual but hard to interpret with such limited data.

If your child is already drawn to Upper Iowa for other reasons—perhaps the small school environment or specific programs—these marketing outcomes suggest the degree won't hold them back financially. But don't choose this program based solely on these impressive-looking earnings numbers. The small sample makes them inherently uncertain, and you'd want to verify current placement outcomes directly with the school before making a decision.