Marketing at University of Dubuque
Bachelor's Degree
Analysis
University of Dubuque's marketing graduates start at $48,207—above both the national and Iowa medians—and earn $55,208 by year four. That's solid performance for a program at an 87% admission rate school, placing it in the 60th percentile among Iowa marketing programs and 67th percentile nationally. The $23,375 median debt is notably lower than both state and national averages, creating a manageable debt-to-earnings ratio of 0.48. Graduates carry about $2,600 less debt than typical Iowa marketing students while earning slightly more.
However, the small sample size (under 30 graduates) means individual circumstances could heavily skew these numbers either way. While the outcomes look favorable compared to most Iowa schools—only the state's flagship and a few others show higher earnings—you can't bank on these exact figures with confidence. The 15% earnings growth over four years suggests decent career progression, and the accessible admissions means students who might not get into Iowa or Iowa State could achieve competitive outcomes here.
For families concerned about marketing program value, this data suggests University of Dubuque delivers respectable results with below-average debt. Just understand you're working with limited data points, so individual experiences may vary more than at larger programs.
Where University of Dubuque Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How University of Dubuque graduates compare to all programs nationally
University of Dubuque graduates earn $48k, placing them in the 67th percentile of all marketing bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Iowa
Marketing bachelors's programs at peer institutions in Iowa (15 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| University of Dubuque | $48,207 | $55,208 | $23,375 | 0.48 |
| University of Iowa | $52,895 | $63,149 | $25,000 | 0.47 |
| Upper Iowa University | $52,313 | $52,947 | $31,000 | 0.59 |
| Drake University | $51,968 | $70,052 | $19,250 | 0.37 |
| University of Northern Iowa | $48,990 | $58,874 | $17,750 | 0.36 |
| Iowa State University | $48,304 | $60,108 | $23,250 | 0.48 |
| National Median | $44,728 | — | $24,267 | 0.54 |
Other Marketing Programs in Iowa
Compare tuition, earnings, and debt across Iowa schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| University of Iowa Iowa City | $10,964 | $52,895 | $25,000 |
| Upper Iowa University Fayette | $19,000 | $52,313 | $31,000 |
| Drake University Des Moines | $49,944 | $51,968 | $19,250 |
| University of Northern Iowa Cedar Falls | $9,728 | $48,990 | $17,750 |
| Iowa State University Ames | $10,497 | $48,304 | $23,250 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Dubuque, approximately 40% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 29 graduates with reported earnings and 28 graduates with debt data. Small samples may not be representative.