Based on U.S. Department of Education data (October 2025 release). Some figures are estimates based on similar programs — see details below.
Analysis
A debt-to-earnings ratio of 0.31 suggests this certificate could work financially—comparable marketing certificates nationally produce first-year earnings around $63,500 against roughly $19,500 in debt. That's manageable repayment territory, with monthly loan payments likely consuming less than 10% of gross income. However, the limited sample size that necessitates these estimates raises an important question: is this a program with consistent placement outcomes, or one with too few completers to establish a track record?
The bigger consideration is whether a certificate—as opposed to a bachelor's degree—adequately positions graduates in marketing. Nationally, over 250 institutions offer this credential, but peer program data suggests earnings that would place a certificate holder in entry-level territory rather than competitive marketing roles. University of Baltimore serves a largely non-traditional population (43% receive Pell grants), which may mean this certificate fills a specific niche: credential-stacking for working professionals or resume-building for career changers. But without knowing who completes this program and where they land, you're making assumptions about outcomes.
Before enrolling, get specific answers from the university: What companies hire certificate graduates? How many students complete this program annually, and why is that number small enough to suppress data? A short-term credential only makes sense if it opens specific doors that wouldn't otherwise be available—and right now, you're investing based on what similar programs do elsewhere, not what this one actually delivers.
Where University of Baltimore Stands
Earnings vs. debt across all marketing certificate's programs nationally
Compare to Similar Programs Nationally
Marketing certificate's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $9,772 | $63,549* | — | $19,500* | — | |
| — | $63,549* | — | —* | — | |
| — | $63,549* | — | $22,060* | 0.35 | |
| — | $63,549* | — | $22,060* | 0.35 | |
| — | $63,549* | — | $22,060* | 0.35 | |
| $9,552 | $63,549* | — | $22,060* | 0.35 | |
| National Median | — | $63,549* | — | $22,060* | 0.35 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Baltimore, approximately 43% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 8 similar programs. Actual outcomes may vary.