Marketing at University of Rhode Island
Bachelor's Degree
Analysis
URI's marketing program earns your attention based on what happens after graduation: students start at $46,394 but reach $66,017 four years later—a 42% jump that substantially outpaces typical marketing careers. That year-four figure puts graduates $22,742 above the state median and well ahead of most Rhode Island competitors except Providence College and Bryant University. Among Rhode Island's eight marketing programs, this ranks in the 60th percentile, meaning it performs better than most in-state alternatives at a fraction of private school tuition costs.
The $22,089 debt load sits below both the national and state averages for marketing degrees, creating a manageable debt-to-earnings ratio of 0.48. First-year graduates could realistically pay this off within two years of modest payments. The moderate sample size suggests reliable data, and the 77% admission rate means most qualified applicants gain entry.
For Rhode Island families, URI delivers competitive marketing outcomes without the $50,000+ price tag of Bryant or Providence College. The program's strength lies in its trajectory: students who start slightly above average are reaching solid mid-career earnings by year four, suggesting the program successfully positions graduates for advancement opportunities rather than entry-level stagnation.
Where University of Rhode Island Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How University of Rhode Island graduates compare to all programs nationally
University of Rhode Island graduates earn $46k, placing them in the 58th percentile of all marketing bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Rhode Island
Marketing bachelors's programs at peer institutions in Rhode Island (8 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| University of Rhode Island | $46,394 | $66,017 | $22,089 | 0.48 |
| Providence College | $58,434 | $76,266 | $27,000 | 0.46 |
| Bryant University | $50,727 | $70,098 | $27,000 | 0.53 |
| Roger Williams University | $44,506 | $69,280 | $26,698 | 0.60 |
| Salve Regina University | $42,044 | $53,783 | $27,000 | 0.64 |
| Johnson & Wales University-Online | $41,544 | $49,290 | $26,675 | 0.64 |
| National Median | $44,728 | — | $24,267 | 0.54 |
Other Marketing Programs in Rhode Island
Compare tuition, earnings, and debt across Rhode Island schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Providence College Providence | $60,848 | $58,434 | $27,000 |
| Bryant University Smithfield | $51,169 | $50,727 | $27,000 |
| Roger Williams University Bristol | $42,666 | $44,506 | $26,698 |
| Salve Regina University Newport | $47,930 | $42,044 | $27,000 |
| Johnson & Wales University-Online Providence | $13,365 | $41,544 | $26,675 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Rhode Island, approximately 21% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 90 graduates with reported earnings and 94 graduates with debt data. Small samples may not be representative.