Location: River Falls, WI•In-State Tuition: $8,606•Out-of-State Tuition: $16,887•Admission Rate: 82%•Avg SAT: 1120
Est. Earnings (1yr)
$50,242
Est. from WI median (3 programs)
Est. Median Debt
$25,000
Est. from national median (7 programs)

Analysis

A debt-to-earnings ratio of 0.50 puts this program in reasonable territory—peer institutions suggest graduates carry about $25,000 in debt against first-year earnings around $50,000. That's manageable by computer science standards, though notably below the national 75th percentile of $72,000, where the strongest programs cluster.

What's tricky here is that Wisconsin has only four bachelor's programs in computer programming, and comparable programs statewide all report the same $50,000 first-year figure. This suggests a relatively consistent but modest entry point for the field in Wisconsin. The lighter estimated debt load compared to the national median of $31,000 works in your child's favor, but the earnings suggest this path leads to solid middle-tier tech employment rather than the higher-paying software development roles that often require more comprehensive computer science degrees.

The 82% admission rate and modest test scores indicate UW-River Falls isn't competing for the same students as flagship campuses where CS graduates often command premium starting salaries. If your child is looking for an accessible entry into tech work with manageable debt, the estimated numbers suggest a reasonable investment. But if they're aiming for competitive software engineering positions at major tech companies, push them to explore how this programming-focused degree stacks up against traditional computer science programs—the $20,000+ earnings gap at the top end matters over a career.

Where University of Wisconsin-River Falls Stands

Earnings vs. debt across all computer programming bachelors's programs nationally

University of Wisconsin-River Falls (estimated ±10%)Other computer programming programs

Dashed lines show national medians. Upper-left = best value.

Compare to Similar Programs in Wisconsin

Computer Programming bachelors's programs at peer institutions in Wisconsin (4 total in state)

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SchoolIn-State TuitionEarnings (1yr)*Earnings (4yr)Median Debt*Debt/Earnings
University of Wisconsin-River FallsRiver Falls$8,606$50,242*—$25,000*—
Herzing University-MadisonMadison$13,420$50,242*$74,006$31,050*0.62
Herzing University-KenoshaKenosha$13,420$50,242*$74,006$31,050*0.62
Herzing University-BrookfieldBrookfield$13,420$50,242*$74,006$31,050*0.62
National Median—$50,242*—$31,050*0.62
* Estimated from similar programs

Career Paths

Occupations commonly associated with computer programming graduates

Software Developers

Research, design, and develop computer and network software or specialized utility programs. Analyze user needs and develop software solutions, applying principles and techniques of computer science, engineering, and mathematical analysis. Update software or enhance existing software capabilities. May work with computer hardware engineers to integrate hardware and software systems, and develop specifications and performance requirements. May maintain databases within an application area, working individually or coordinating database development as part of a team.

$131,450/yrJobs growth:Bachelor's degree

Software Quality Assurance Analysts and Testers

Develop and execute software tests to identify software problems and their causes. Test system modifications to prepare for implementation. Document software and application defects using a bug tracking system and report defects to software or web developers. Create and maintain databases of known defects. May participate in software design reviews to provide input on functional requirements, operational characteristics, product designs, and schedules.

$131,450/yrJobs growth:Bachelor's degree

Computer Programmers

Create, modify, and test the code and scripts that allow computer applications to run. Work from specifications drawn up by software and web developers or other individuals. May develop and write computer programs to store, locate, and retrieve specific documents, data, and information.

$98,670/yrJobs growth:Bachelor's degree

Web Developers

Develop and implement websites, web applications, application databases, and interactive web interfaces. Evaluate code to ensure that it is properly structured, meets industry standards, and is compatible with browsers and devices. Optimize website performance, scalability, and server-side code and processes. May develop website infrastructure and integrate websites with other computer applications.

$95,380/yrJobs growth:Bachelor's degree

Web and Digital Interface Designers

Design digital user interfaces or websites. Develop and test layouts, interfaces, functionality, and navigation menus to ensure compatibility and usability across browsers or devices. May use web framework applications as well as client-side code and processes. May evaluate web design following web and accessibility standards, and may analyze web use metrics and optimize websites for marketability and search engine ranking. May design and test interfaces that facilitate the human-computer interaction and maximize the usability of digital devices, websites, and software with a focus on aesthetics and design. May create graphics used in websites and manage website content and links.

$95,380/yrJobs growth:Bachelor's degree

Video Game Designers

Design core features of video games. Specify innovative game and role-play mechanics, story lines, and character biographies. Create and maintain design documentation. Guide and collaborate with production staff to produce games as designed.

$95,380/yrJobs growth:Bachelor's degree

Computer Science Teachers, Postsecondary

Teach courses in computer science. May specialize in a field of computer science, such as the design and function of computers or operations and research analysis. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Computer Network Support Specialists

Analyze, test, troubleshoot, and evaluate existing network systems, such as local area networks (LAN), wide area networks (WAN), cloud networks, servers, and other data communications networks. Perform network maintenance to ensure networks operate correctly with minimal interruption.

$61,550/yrJobs growth:
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-River Falls, approximately 20% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 3 similar programs in WI. Actual outcomes may vary.