Marketing at Adrian College
Bachelor's Degree
Analysis
Adrian College's marketing program carries one of the lowest debt loads you'll find anywhere—just $27,000 at graduation puts it in the 5th percentile nationally. That's roughly $3,000 less than what Michigan students typically borrow for marketing degrees. Combined with first-year earnings of $44,122, graduates face a manageable 0.61 debt-to-earnings ratio, meaning they owe about seven months of salary.
The tradeoff is middle-of-the-pack earning potential. At $44,122 initially and $52,172 by year four, graduates earn slightly below the Michigan median for marketing majors. They're making about $12,000 less than Michigan State grads and $8,000 less than Central Michigan grads four years out. However, the 18% earnings growth suggests steady career progression, and these graduates aren't struggling—they're just not at the top of the Michigan market.
For families prioritizing affordability over prestige, this equation works. Your child graduates with thousands less debt than peers at competitive Michigan programs while still earning a livable wage that grows respectably over time. If they're considering Adrian anyway for other reasons (smaller campus, specific programs), the marketing degree won't undermine their financial future. But if maximizing earning potential is the priority, larger state universities deliver notably stronger outcomes for similar or only slightly higher debt.
Where Adrian College Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Adrian College graduates compare to all programs nationally
Adrian College graduates earn $44k, placing them in the 46th percentile of all marketing bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Michigan
Marketing bachelors's programs at peer institutions in Michigan (31 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Adrian College | $44,122 | $52,172 | $27,000 | 0.61 |
| Michigan State University | $57,275 | $78,148 | $23,896 | 0.42 |
| Central Michigan University | $55,296 | $69,950 | $27,000 | 0.49 |
| Western Michigan University | $53,081 | $60,095 | $25,750 | 0.49 |
| Oakland University | $50,087 | $63,669 | $25,715 | 0.51 |
| Wayne State University | $47,929 | $54,580 | $24,382 | 0.51 |
| National Median | $44,728 | — | $24,267 | 0.54 |
Other Marketing Programs in Michigan
Compare tuition, earnings, and debt across Michigan schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Michigan State University East Lansing | $15,988 | $57,275 | $23,896 |
| Central Michigan University Mount Pleasant | $14,190 | $55,296 | $27,000 |
| Western Michigan University Kalamazoo | $15,298 | $53,081 | $25,750 |
| Oakland University Rochester Hills | $14,694 | $50,087 | $25,715 |
| Wayne State University Detroit | $14,297 | $47,929 | $24,382 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Adrian College, approximately 31% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 33 graduates with reported earnings and 34 graduates with debt data. Small samples may not be representative.