Marketing at Bentley University

Bentley graduates earn $14,000 more in their first year than the typical marketing graduate nationwide—a 31% premium that places this program in the 95th percentile nationally and 80th percentile among Massachusetts schools. Only Boston College produces higher-earning marketing graduates in the state, and Bentley's outcomes significantly outpace larger programs like UMass-Amherst. With debt of $26,000 (essentially the national median), graduates face a debt-to-earnings ratio of 0.43, meaning they owe less than half their first-year salary—a manageable burden that's better than most business programs.

The earnings trajectory reinforces Bentley's value: graduates see 29% income growth by year four, reaching nearly $78,000. This sustained growth indicates employers value the skills these students develop, likely reflecting Bentley's business-focused curriculum and strong corporate connections in the Boston area. The school's relatively selective profile (1340 SAT average, 48% admission rate) suggests students arrive prepared to capitalize on these opportunities.

For parents weighing the investment, this is one of the clearest positive outcomes in marketing education. Your child would graduate earning more than three-quarters of marketing majors nationwide while carrying typical debt levels. The business school specialization appears to deliver tangible career advantages over general university marketing programs.