Marketing at Endicott College
Bachelor's Degree
Analysis
Endicott College's marketing program produces graduates earning nearly $50,000 in their first year—about $5,200 above the national median and $3,400 above Massachusetts competitors. This puts graduates in the 75th percentile nationally, though in Massachusetts's competitive landscape, it ranks closer to the middle of the pack at the 60th percentile. Still, for a school with a 72% admission rate, these outcomes meaningfully exceed what you'd expect from similarly selective institutions.
The debt picture is notably favorable. At just under $27,000, graduates borrow slightly more than the national median but actually less than the typical Massachusetts marketing major. More importantly, the debt-to-earnings ratio of 0.54 means graduates owe roughly half their first year's salary—a manageable level that suggests most can comfortably handle loan payments while building their careers. This program ranks in just the 6th percentile nationally for debt burden, indicating it's among the least debt-intensive marketing degrees available.
The gap between Endicott and Massachusetts's elite business schools (Boston College, Bentley) remains substantial, but that's largely a selectivity story—those schools draw different applicant pools. For students who fit Endicott's profile, this program delivers solid earning power without burying them in debt, which is the calculation that matters most for typical families.
Where Endicott College Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Endicott College graduates compare to all programs nationally
Endicott College graduates earn $50k, placing them in the 75th percentile of all marketing bachelors programs nationally.
Compare to Similar Programs in Massachusetts
Marketing bachelors's programs at peer institutions in Massachusetts (28 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Endicott College | $49,913 | — | $26,981 | 0.54 |
| Boston College | $66,227 | $89,379 | $18,000 | 0.27 |
| Bentley University | $60,447 | $77,885 | $26,000 | 0.43 |
| University of Massachusetts-Amherst | $58,462 | $62,209 | $23,750 | 0.41 |
| Assumption University | $55,314 | $62,024 | $27,000 | 0.49 |
| Stonehill College | $50,025 | $74,083 | $26,000 | 0.52 |
| National Median | $44,728 | — | $24,267 | 0.54 |
Other Marketing Programs in Massachusetts
Compare tuition, earnings, and debt across Massachusetts schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Boston College Chestnut Hill | $67,680 | $66,227 | $18,000 |
| Bentley University Waltham | $58,150 | $60,447 | $26,000 |
| University of Massachusetts-Amherst Amherst | $17,357 | $58,462 | $23,750 |
| Assumption University Worcester | $49,414 | $55,314 | $27,000 |
| Stonehill College Easton | $54,500 | $50,025 | $26,000 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Endicott College, approximately 13% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 64 graduates with reported earnings and 76 graduates with debt data. Small samples may not be representative.