Analysis
Stonehill's marketing program starts graduates around $50,000βalready ahead of the state medianβbut the real story emerges in year four, when earnings jump to over $74,000. That 48% growth trajectory outpaces typical marketing careers and suggests graduates are moving into management or specialized roles faster than peers. Among Massachusetts marketing programs, this ranks in the 60th percentile, placing it solidly in the middle of a competitive state market that includes powerhouses like Boston College and Bentley.
The $26,000 debt load translates to a 0.52 ratio against first-year earnings, meaning graduates owe roughly half their starting salary. This is manageable territory, particularly given the strong upward earnings curve. Debt sits right at Massachusetts averages for marketing programs, so you're not overpaying relative to alternatives. The moderate sample size (30-100 grads) provides reasonable confidence in these numbers.
For parents weighing this investment: You're paying for steady momentum rather than explosive starting salaries. If your child can leverage Stonehill's Catholic liberal arts environment and smaller class sizes into genuine career development opportunities, the trajectory justifies the cost. The program won't match elite business schools' starting offers, but it's producing graduates who close that gap within four yearsβwhich matters more for long-term career outcomes.
Where Stonehill College Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Earnings Distribution
How Stonehill College graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Stonehill College | $50,025 | $74,083 | +48% |
| Boston College | $66,227 | $89,379 | +35% |
| Bentley University | $60,447 | $77,885 | +29% |
| Suffolk University | $44,424 | $65,958 | +48% |
| University of Massachusetts-Amherst | $58,462 | $62,209 | +6% |
Compare to Similar Programs in Massachusetts
Marketing bachelors's programs at peer institutions in Massachusetts (28 total in state)
Scroll to see more β
| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $54,500 | $50,025 | $74,083 | $26,000 | 0.52 | |
| $67,680 | $66,227 | $89,379 | $18,000 | 0.27 | |
| $58,150 | $60,447 | $77,885 | $26,000 | 0.43 | |
| $17,357 | $58,462 | $62,209 | $23,750 | 0.41 | |
| $49,414 | $55,314 | $62,024 | $27,000 | 0.49 | |
| $39,212 | $49,913 | β | $26,981 | 0.54 | |
| National Median | β | $44,728 | β | $24,267 | 0.54 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Stonehill College, approximately 15% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 51 graduates with reported earnings and 53 graduates with debt data. Small samples may not be representative.