Marketing at Stonehill College
Bachelor's Degree
Analysis
Stonehill's marketing program starts graduates around $50,000—already ahead of the state median—but the real story emerges in year four, when earnings jump to over $74,000. That 48% growth trajectory outpaces typical marketing careers and suggests graduates are moving into management or specialized roles faster than peers. Among Massachusetts marketing programs, this ranks in the 60th percentile, placing it solidly in the middle of a competitive state market that includes powerhouses like Boston College and Bentley.
The $26,000 debt load translates to a 0.52 ratio against first-year earnings, meaning graduates owe roughly half their starting salary. This is manageable territory, particularly given the strong upward earnings curve. Debt sits right at Massachusetts averages for marketing programs, so you're not overpaying relative to alternatives. The moderate sample size (30-100 grads) provides reasonable confidence in these numbers.
For parents weighing this investment: You're paying for steady momentum rather than explosive starting salaries. If your child can leverage Stonehill's Catholic liberal arts environment and smaller class sizes into genuine career development opportunities, the trajectory justifies the cost. The program won't match elite business schools' starting offers, but it's producing graduates who close that gap within four years—which matters more for long-term career outcomes.
Where Stonehill College Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Stonehill College graduates compare to all programs nationally
Stonehill College graduates earn $50k, placing them in the 75th percentile of all marketing bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Massachusetts
Marketing bachelors's programs at peer institutions in Massachusetts (28 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Stonehill College | $50,025 | $74,083 | $26,000 | 0.52 |
| Boston College | $66,227 | $89,379 | $18,000 | 0.27 |
| Bentley University | $60,447 | $77,885 | $26,000 | 0.43 |
| University of Massachusetts-Amherst | $58,462 | $62,209 | $23,750 | 0.41 |
| Assumption University | $55,314 | $62,024 | $27,000 | 0.49 |
| Endicott College | $49,913 | — | $26,981 | 0.54 |
| National Median | $44,728 | — | $24,267 | 0.54 |
Other Marketing Programs in Massachusetts
Compare tuition, earnings, and debt across Massachusetts schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Boston College Chestnut Hill | $67,680 | $66,227 | $18,000 |
| Bentley University Waltham | $58,150 | $60,447 | $26,000 |
| University of Massachusetts-Amherst Amherst | $17,357 | $58,462 | $23,750 |
| Assumption University Worcester | $49,414 | $55,314 | $27,000 |
| Endicott College Beverly | $39,212 | $49,913 | $26,981 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Stonehill College, approximately 15% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 51 graduates with reported earnings and 53 graduates with debt data. Small samples may not be representative.