Median Earnings (1yr)
$33,740
40th percentile
Median Debt
$37,500
40% above national median

Analysis

Berkeley College's marketing operations program sits squarely in the middle of the pack—40th percentile both nationally and among New York schools—but the debt burden tells a more troubling story. Graduates carry $37,500 in loans, roughly 44% higher than the typical New York student in this field and 40% above the national median. That translates to starting earnings barely covering the debt, with graduates earning $33,740 in their first year. Even four years out, when earnings reach $37,537, monthly loan payments will consume a significant portion of take-home pay.

What makes this particularly concerning is the competitive landscape. Fashion Institute of Technology graduates earn $42,717 right out of the gate—26% more than Berkeley students—while likely paying similar or lower tuition as a SUNY school. Even LIM College, a private competitor focused on fashion merchandising, matches Berkeley's outcomes at the median. The 11% earnings growth over four years is positive, but it doesn't close the gap created by excessive borrowing relative to earning potential.

For families considering this program, the math is straightforward: you're paying premium tuition (reflected in that debt load) for middle-of-the-road outcomes. If your child is set on marketing in New York, FIT or CUNY offer substantially better value. Berkeley might make sense if other factors—schedule flexibility, specific industry connections—provide unique value, but the financial fundamentals don't support choosing this over public alternatives.

Where Berkeley College-New York Stands

Earnings vs. debt across all specialized sales, merchandising and marketing operations bachelors's programs nationally

Earnings Distribution

How Berkeley College-New York graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Berkeley College-New York$33,740$37,537+11%
Saint Joseph's University - Philadelphia$56,794$71,451+26%
Marist University$47,137$68,549+45%
Fashion Institute of Technology$42,717$60,232+41%
LIM College$35,708$54,863+54%

Compare to Similar Programs in New York

Specialized Sales, Merchandising and Marketing Operations bachelors's programs at peer institutions in New York (8 total in state)

Scroll to see more →

SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Berkeley College-New YorkNew York$28,600$33,740$37,537$37,5001.11
Marist UniversityPoughkeepsie$46,140$47,137$68,549$25,0000.53
Fashion Institute of TechnologyNew York$6,170$42,717$60,232$21,5000.50
LIM CollegeNew York$31,950$35,708$54,863$27,0000.76
CUNY New York City College of TechnologyBrooklyn$7,332$27,276———
National Median—$35,806—$26,7500.75

Career Paths

Occupations commonly associated with specialized sales, merchandising and marketing operations graduates

Marketing Managers

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

$159,660/yrJobs growth:Bachelor's degree

Models

Model garments or other apparel and accessories for prospective buyers at fashion shows, private showings, or retail establishments. May pose for photos to be used in magazines or advertisements. May pose as subject for paintings, sculptures, and other types of artistic expression.

$89,990/yrJobs growth:No formal educational credential

Securities, Commodities, and Financial Services Sales Agents

Buy and sell securities or commodities in investment and trading firms, or provide financial services to businesses and individuals. May advise customers about stocks, bonds, mutual funds, commodities, and market conditions.

$78,140/yrJobs growth:Bachelor's degree

Market Research Analysts and Marketing Specialists

Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.

$76,950/yrJobs growth:Bachelor's degree

Search Marketing Strategists

Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces. Examine search query behaviors on general or specialty search engines or other Internet-based content. Analyze research, data, or technology to understand user intent and measure outcomes for ongoing optimization.

$76,950/yrJobs growth:Bachelor's degree

Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products

Sell goods for wholesalers or manufacturers to businesses or groups of individuals. Work requires substantial knowledge of items sold.

$74,100/yrJobs growth:

Travel Agents

Plan and sell transportation and accommodations for customers. Determine destination, modes of transportation, travel dates, costs, and accommodations required. May also describe, plan, and arrange itineraries and sell tour packages. May assist in resolving clients' travel problems.

$48,450/yrJobs growth:High school diploma or equivalent

Parts Salespersons

Sell spare and replacement parts and equipment in repair shop or parts store.

$34,730/yrJobs growth:No formal educational credential

Wholesale and Retail Buyers, Except Farm Products

Buy merchandise or commodities, other than farm products, for resale to consumers at the wholesale or retail level, including both durable and nondurable goods. Analyze past buying trends, sales records, price, and quality of merchandise to determine value and yield. Select, order, and authorize payment for merchandise according to contractual agreements. May conduct meetings with sales personnel and introduce new products. May negotiate contracts. Includes assistant wholesale and retail buyers of nonfarm products.

Merchandise Displayers and Window Trimmers

Plan and erect commercial displays, such as those in windows and interiors of retail stores and at trade exhibitions.

First-Line Supervisors of Retail Sales Workers

Directly supervise and coordinate activities of retail sales workers in an establishment or department. Duties may include management functions, such as purchasing, budgeting, accounting, and personnel work, in addition to supervisory duties.

First-Line Supervisors of Non-Retail Sales Workers

Directly supervise and coordinate activities of sales workers other than retail sales workers. May perform duties such as budgeting, accounting, and personnel work, in addition to supervisory duties.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Berkeley College-New York, approximately 54% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 80 graduates with reported earnings and 87 graduates with debt data. Small samples may not be representative.