Specialized Sales, Merchandising and Marketing Operations at Berkeley College-New York
Bachelor's Degree
berkeleycollege.eduAnalysis
Berkeley College's marketing operations program sits squarely in the middle of the pack—40th percentile both nationally and among New York schools—but the debt burden tells a more troubling story. Graduates carry $37,500 in loans, roughly 44% higher than the typical New York student in this field and 40% above the national median. That translates to starting earnings barely covering the debt, with graduates earning $33,740 in their first year. Even four years out, when earnings reach $37,537, monthly loan payments will consume a significant portion of take-home pay.
What makes this particularly concerning is the competitive landscape. Fashion Institute of Technology graduates earn $42,717 right out of the gate—26% more than Berkeley students—while likely paying similar or lower tuition as a SUNY school. Even LIM College, a private competitor focused on fashion merchandising, matches Berkeley's outcomes at the median. The 11% earnings growth over four years is positive, but it doesn't close the gap created by excessive borrowing relative to earning potential.
For families considering this program, the math is straightforward: you're paying premium tuition (reflected in that debt load) for middle-of-the-road outcomes. If your child is set on marketing in New York, FIT or CUNY offer substantially better value. Berkeley might make sense if other factors—schedule flexibility, specific industry connections—provide unique value, but the financial fundamentals don't support choosing this over public alternatives.
Where Berkeley College-New York Stands
Earnings vs. debt across all specialized sales, merchandising and marketing operations bachelors's programs nationally
Earnings Distribution
How Berkeley College-New York graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Berkeley College-New York | $33,740 | $37,537 | +11% |
| Saint Joseph's University - Philadelphia | $56,794 | $71,451 | +26% |
| Marist University | $47,137 | $68,549 | +45% |
| Fashion Institute of Technology | $42,717 | $60,232 | +41% |
| LIM College | $35,708 | $54,863 | +54% |
Compare to Similar Programs in New York
Specialized Sales, Merchandising and Marketing Operations bachelors's programs at peer institutions in New York (8 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $28,600 | $33,740 | $37,537 | $37,500 | 1.11 | |
| $46,140 | $47,137 | $68,549 | $25,000 | 0.53 | |
| $6,170 | $42,717 | $60,232 | $21,500 | 0.50 | |
| $31,950 | $35,708 | $54,863 | $27,000 | 0.76 | |
| $7,332 | $27,276 | — | — | — | |
| National Median | — | $35,806 | — | $26,750 | 0.75 |
Career Paths
Occupations commonly associated with specialized sales, merchandising and marketing operations graduates
Marketing Managers
Models
Securities, Commodities, and Financial Services Sales Agents
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products
Travel Agents
Parts Salespersons
Wholesale and Retail Buyers, Except Farm Products
Merchandise Displayers and Window Trimmers
First-Line Supervisors of Retail Sales Workers
First-Line Supervisors of Non-Retail Sales Workers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Berkeley College-New York, approximately 54% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 80 graduates with reported earnings and 87 graduates with debt data. Small samples may not be representative.