Analysis
At roughly $25,000 in debt for a business degree that appears to generate around $53,000 in first-year earnings, this program's estimated numbers align closely with national patterns for sales and merchandising bachelor's degrees. The debt-to-earnings ratio of 0.46 suggests graduates would need less than half their first year's salary to cover their borrowing—a manageable threshold by most standards. However, these figures come from comparable programs nationwide rather than Long Island University's actual graduate outcomes, making this more of an educated guess than a guarantee.
The four-year earnings figure of $54,659 provides only modest reassurance, showing minimal income growth between year one and year four. Similar programs at New York schools like RIT and Baruch report first-year earnings in the low-to-mid $40,000s, roughly $10,000 below these national estimates. That gap matters in expensive Long Island, where cost of living can quickly erode salary advantages. If LIU's actual outcomes track closer to New York peers than to national medians, the financial picture becomes tighter.
The practical question is whether you're comfortable betting on estimates when the school hasn't enrolled enough graduates in this major to generate reportable data. The projected debt burden isn't alarming, but without confirmed outcomes specific to LIU's program, you're essentially banking on this program performing like its national counterparts—a reasonable assumption, but one worth weighing carefully given the cost of being wrong in a high-expense market like New York.
Where Long Island University Stands
Earnings vs. debt across all general sales, merchandising bachelors's programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Long Island University | — | $54,659 | — |
| Baylor University | $84,271 | $129,286 | +53% |
| Western Governors University | $93,151 | $81,347 | -13% |
| Rochester Institute of Technology | $45,947 | $67,214 | +46% |
| CUNY Bernard M Baruch College | $41,897 | $64,013 | +53% |
Compare to Similar Programs in New York
General Sales, Merchandising bachelors's programs at peer institutions in New York (11 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $41,642 | $53,449* | $54,659 | $24,810* | — | |
| $57,016 | $45,947* | $67,214 | $24,587* | 0.54 | |
| $7,464 | $41,897* | $64,013 | $9,850* | 0.24 | |
| National Median | — | $53,448* | — | $24,649* | 0.46 |
Career Paths
Occupations commonly associated with general sales, merchandising graduates
Business Teachers, Postsecondary
Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products
Solar Sales Representatives and Assessors
Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products
Advertising Sales Agents
Travel Agents
Parts Salespersons
Wholesale and Retail Buyers, Except Farm Products
Purchasing Agents, Except Wholesale, Retail, and Farm Products
First-Line Supervisors of Retail Sales Workers
First-Line Supervisors of Non-Retail Sales Workers
Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Long Island University, approximately 19% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 26 similar programs. Actual outcomes may vary.