Analysis
A debt-to-earnings ratio of 0.60 sits in reasonable territory, particularly when peer programs across Virginia produce similar first-year outcomes around $43,400. However, the reality is sobering: this estimate tracks at the state median while other Virginia schools with reported data show a stark range—from James Madison's $61,700 down to VCU's $41,800. Without actual graduate outcomes from Regent, you're betting on whether this program lands closer to the state's stronger performers or its weaker ones.
The estimated $26,000 debt load exceeds both the Virginia median ($22,900) and sits slightly above the national median ($24,300), which matters when first-year earnings barely crack $43,000. Marketing degrees increasingly compete on networking, internship pipelines, and employer connections—factors that vary dramatically between programs but don't show up in these estimated figures. Regent's 48% Pell grant population suggests strong access, but translating a Christian university's brand into Virginia's competitive marketing landscape requires scrutiny of specific career outcomes.
The central challenge: you're evaluating this program through a statistical proxy rather than its own track record. If Regent's actual graduates outperform the state median—through stronger alumni networks or regional employer relationships—this could prove solid. If they underperform, that debt becomes harder to justify. Request placement reports and first-destination surveys directly from Regent before committing.
Where Regent University Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Compare to Similar Programs in Virginia
Marketing bachelors's programs at peer institutions in Virginia (15 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $20,686 | $43,395* | — | $26,000* | — | |
| $13,576 | $61,692* | $72,730 | $21,040* | 0.34 | |
| $15,478 | $56,417* | $70,724 | $22,500* | 0.40 | |
| $13,815 | $49,223* | $65,117 | $21,233* | 0.43 | |
| $12,262 | $43,395* | $51,667 | $27,125* | 0.63 | |
| $16,458 | $41,767* | $52,497 | $21,500* | 0.51 | |
| National Median | — | $44,728* | — | $24,267* | 0.54 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Regent University, approximately 48% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 7 similar programs in VA. Actual outcomes may vary.