Marketing at Virginia Polytechnic Institute and State University

Virginia Tech's marketing program stands head and shoulders above most alternatives in the state and nation. While James Madison edges it out slightly, Tech graduates earn $70,724 four years out—more than $27,000 above the Virginia median and landing in the 95th percentile nationally. That $22,500 in typical debt translates to just 40 cents per dollar of first-year earnings, giving graduates comfortable breathing room as they start their careers.

The 25% earnings growth from year one to year four suggests strong career progression, likely reflecting the strength of Tech's corporate network and brand recognition. Among Virginia's 15 marketing programs, this ranks in the 80th percentile—a meaningful advantage when competing for jobs in Richmond, Northern Virginia, or beyond. The debt load sits right at the state median, so you're not paying a premium for these substantially higher outcomes.

For parents comparing options, this is straightforward: Tech delivers top-tier marketing outcomes at middle-of-the-pack debt levels. Unless your child gets into James Madison or secures significant financial aid elsewhere, this represents one of the strongest value propositions for marketing in Virginia. The combination of strong initial placement and solid earnings growth makes the investment highly defensible.