Analysis
A debt-to-earnings ratio of 0.46 suggests manageable borrowing, but there's significant uncertainty here. With no reported outcomes from Southern Adventist's program specifically and only one school offering this bachelor's degree in Tennessee, the estimated $53,449 first-year salary and $24,810 debt figure come from national peer programs—other colleges nationwide with similar credentials in general sales and merchandising. That's a decent starting point for gauging value, but it tells you nothing about Southern Adventist's placement network, curriculum focus, or whether their graduates actually achieve these results.
The national benchmark earnings of around $53,000 place this squarely in mid-range territory for business-related bachelor's degrees. Sales careers can vary wildly in compensation depending on industry, commission structures, and geographic market, which makes the estimate even harder to interpret for this specific Tennessee program. The relatively modest debt load works in your family's favor if the earnings materialize, but you're essentially betting on Southern Adventist replicating what happens at other schools without any direct evidence.
Before committing, demand concrete placement data directly from Southern Adventist—where do their merchandising graduates actually work, and what do they earn in year one? If the school can't provide specifics beyond vague success stories, that's your answer about how confident you should feel in this investment.
Where Southern Adventist University Stands
Earnings vs. debt across all general sales, merchandising bachelors's programs nationally
Compare to Similar Programs Nationally
General Sales, Merchandising bachelors's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $25,590 | $53,449* | — | $24,810* | — | |
| $8,300 | $93,151* | $81,347 | $24,272* | 0.26 | |
| $54,844 | $84,271* | $129,286 | $20,500* | 0.24 | |
| $8,886 | $75,543* | $72,918 | $24,810* | 0.33 | |
| $5,786 | $72,092* | $77,423 | $20,750* | 0.29 | |
| $13,099 | $66,372* | — | $22,000* | 0.33 | |
| National Median | — | $53,448* | — | $24,649* | 0.46 |
Career Paths
Occupations commonly associated with general sales, merchandising graduates
Business Teachers, Postsecondary
Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products
Solar Sales Representatives and Assessors
Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products
Advertising Sales Agents
Travel Agents
Parts Salespersons
Wholesale and Retail Buyers, Except Farm Products
Purchasing Agents, Except Wholesale, Retail, and Farm Products
First-Line Supervisors of Retail Sales Workers
First-Line Supervisors of Non-Retail Sales Workers
Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Southern Adventist University, approximately 31% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 26 similar programs. Actual outcomes may vary.