Median Earnings (1yr)
$44,379
48th percentile (60th in MI)
Median Debt
$29,000
20% above national median
Debt-to-Earnings
0.65
Manageable
Sample Size
50
Adequate data

Analysis

UM-Flint's marketing program delivers one of its strongest features in an area that matters most to cost-conscious families: exceptionally low debt loads. At $29,000, graduates leave with about $4,000 less than Michigan peers and roughly $5,000 below the national median. Combined with a debt-to-earnings ratio of 0.65, most students can realistically pay this off within a reasonable timeframe.

The earnings picture tells a more nuanced story. First-year graduates earn $44,379—squarely at Michigan's median but slightly below the national average. This places the program at the 60th percentile statewide, meaning it outperforms more than half of Michigan's marketing programs. However, the gap with top state programs is substantial: Michigan State and Central Michigan graduates earn $10,000-$13,000 more annually. Earnings do grow to $46,621 by year four, though at a modest 5% pace.

For families balancing affordability with outcomes, this program offers solid middle-ground value. You're getting reasonable post-graduation earnings without the debt burden that could strain budgets for years. The earnings won't match Michigan's flagship programs, but the financial risk is considerably lower. If your child is committed to staying in Michigan and values manageable debt over maximum starting salary, this represents a sensible choice rather than a reach.

Where University of Michigan-Flint Stands

Earnings vs. debt across all marketing bachelors's programs nationally

University of Michigan-FlintOther marketing programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How University of Michigan-Flint graduates compare to all programs nationally

University of Michigan-Flint graduates earn $44k, placing them in the 48th percentile of all marketing bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in Michigan

Marketing bachelors's programs at peer institutions in Michigan (31 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of Michigan-Flint$44,379$46,621$29,0000.65
Michigan State University$57,275$78,148$23,8960.42
Central Michigan University$55,296$69,950$27,0000.49
Western Michigan University$53,081$60,095$25,7500.49
Oakland University$50,087$63,669$25,7150.51
Wayne State University$47,929$54,580$24,3820.51
National Median$44,728$24,2670.54

Other Marketing Programs in Michigan

Compare tuition, earnings, and debt across Michigan schools

SchoolIn-State TuitionEarnings (1yr)Debt
Michigan State University
East Lansing
$15,988$57,275$23,896
Central Michigan University
Mount Pleasant
$14,190$55,296$27,000
Western Michigan University
Kalamazoo
$15,298$53,081$25,750
Oakland University
Rochester Hills
$14,694$50,087$25,715
Wayne State University
Detroit
$14,297$47,929$24,382

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Michigan-Flint, approximately 35% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 50 graduates with reported earnings and 53 graduates with debt data. Small samples may not be representative.